• -27% MARKETING YOUR STARTUP

    MARKETING YOUR STARTUP

    3

    MARKETING YOUR STARTUP

    Original price was: ₹2,199.00.Current price is: ₹1,605.00.
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  • -5% Marketing: A New Age Perspective

    Marketing: A New Age Perspective

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    Discover the future of marketing with “Marketing: A New Age Perspective” from The Bookish Owl. This comprehensive guide transcends traditional marketing, offering deep dives into integrated marketing communication and cutting-edge topics like Digital Marketing, AI in Marketing, Neuromarketing, and Marketing Analytics. Authored by experts, it blends essential marketing principles with emerging trends, preparing students for diverse careers across industries. Each chapter features engaging real-life vignettes and practical application exercises, making complex concepts clear and actionable. Organized logically into Marketing Concepts, Tools, and Applications, this book is an indispensable resource for students and faculty seeking a holistic and contemporary understanding of the marketing landscape. Get your copy today!

    Original price was: ₹795.00.Current price is: ₹755.25.
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  • -25% Marketing: Concepts and Strategies

    Marketing: Concepts and Strategies

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    Explore the dynamic world of marketing with “Marketing: Concepts and Strategies.” This comprehensive guide, ideal for students and professionals alike, offers an in-depth look at modern marketing principles and their practical application. Each chapter features engaging case studies, real-world examples illustrated with photos and advertisements, and summaries to reinforce learning. Dive into essential topics like buyer behavior, product, distribution, promotion, and pricing decisions, along with the latest in electronic marketing. With discussion questions, application exercises, and internet resources, this book provides a robust foundation for mastering marketing. Discover career opportunities and financial analysis in marketing, plus a sample marketing plan in the appendices. Enhance your understanding and boost your marketing expertise with this essential resource from The Bookish Owl.

    Original price was: ₹399.00.Current price is: ₹299.00.
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  • -20% Markets and Moral Regulation: Cultural Change in the European Union (Themes in European Governance)

    Markets and Moral Regulation: Cultural Change in the European Union (Themes in European Governance)

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    Explore the profound impact of market integration on cultural values and social policies across Europe in ‘Markets and Moral Regulation: Cultural Change in the European Union.’ Paulette Kurzer meticulously analyzes pivotal case studies, including alcohol policy in Finland and Sweden, Dutch drug decriminalization, and the Irish abortion ban. Discover how regional integration fosters adjustments, leading to a gradual convergence of morality norms and a harmonization of policies on sensitive issues. This insightful volume from The Bookish Owl reveals the subtle yet powerful ways EU market expansion influences national attitudes and social landscapes, offering a compelling perspective on European governance and cultural evolution.

    Original price was: ₹3,809.60.Current price is: ₹3,047.68.
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  • -25% Markets, Ethics, and Business Ethics

    Markets, Ethics, and Business Ethics

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    This book examines the intricate relationship between market economies and ethical principles in business. Steven Scalet explores how ethical considerations shape and should shape modern business practices.

    Original price was: ₹10,521.00.Current price is: ₹7,890.00.
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  • -27% Marks, Mindfulness and Money -How To Find The Right Balance In Life

    Marks, Mindfulness and Money -How To Find The Right Balance In Life

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    Discover the essential guide for navigating life’s pressures with ‘Marks, Mindfulness, and Money – How To Find The Right Balance In Life.’ Perfect for young adults and parents alike, this insightful book tackles the complexities of modern teenagehood with humor and wisdom. Join Navya and Dadu on a journey beyond the pursuit of perfect grades, exploring what truly defines success and happiness. Learn to balance academic achievement, mental well-being, and financial savvy. If you’re ready to redefine ‘winning’ and find a more fulfilling path, this engaging read from The Bookish Owl is your starting point. Embrace a life of balance and contentment.

    Original price was: ₹299.00.Current price is: ₹218.27.
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  • -25% Markting Management in Africa

    Markting Management in Africa

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    Master marketing management and entrepreneurship in Africa’s vibrant emerging markets. This insightful book presents a structured, multidisciplinary model integrating marketing, entrepreneurship, and project management to drive success. Dive into practical strategies and real-world case studies from diverse sectors like renewable energy and mobile technology, showcasing innovation and economic development in Africa. Essential for Indian students and professionals seeking to understand global business dynamics and effective market development strategies in rapidly evolving African economies.

    Original price was: ₹7,472.00.Current price is: ₹5,604.00.
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  • -25% Marx's 'Capital'

    Marx’s ‘Capital’

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    Unlock the core of Karl Marx’s revolutionary critique of capitalism with this indispensable guide. The fully revised sixth edition offers unparalleled clarity on complex economic theories, breaking down concepts like value, surplus value, and exploitation. Essential for Indian students of economics, political science, and social sciences, this book demystifies the foundational ideas that continue to shape our understanding of global capitalism. It’s a must-read for anyone seeking deep insights into economic thought and social analysis.

    Original price was: ₹1,931.00.Current price is: ₹1,449.00.
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  • -25% Marx: The Alternative to Capitalism

    Marx: The Alternative to Capitalism

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    Uncover potent critiques of capitalism and explore viable economic alternatives with this essential guide to Marx’s revolutionary thought. Understand key theories like historical materialism and surplus value, demystified for contemporary relevance. This accessible book applies Marx’s insights to our modern economic system, providing concrete examples of his ideas in action today. It’s crucial reading for university students, economists, and anyone seeking to grasp economic challenges and advocate for social justice in India and beyond.

    Original price was: ₹2,318.00.Current price is: ₹1,739.00.
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  • -7% Marxian Political Economy: An Outline

    Marxian Political Economy: An Outline

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    Unlock the core principles of Marxian political economy with this foundational text. Becker’s work offers a lucid exposition of Marx’s fundamental economic categories, combined with a clear interpretive analysis of advanced capitalist development. Explore concepts like value, surplus value, and capital accumulation. This book is an indispensable resource for economics and political science students across India, providing essential insights into Marxist economic theory and its relevance for understanding contemporary economic systems.

    Original price was: ₹2,380.00.Current price is: ₹2,380.00.
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  • Marxism

    Marxism, Religion and Ideology: Themes from David McLellan (Routledge Studies in Social and Political Thought)

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    Explore the critical nexus of Marxism, religion, and ideology with this insightful academic collection. This volume delves into themes central to contemporary political thought, building upon significant scholarly contributions to foster crucial debate and analysis. Essential reading for Indian students, researchers, and academics passionate about understanding the complex interplay of these influential forces shaping global discourse. Enhance your grasp of social and political theory and engage with cutting-edge scholarship.

    370.50
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  • -25% Marxism: With and Beyond Marx

    Marxism: With and Beyond Marx

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    Uncover the enduring relevance of Marxist thought for today’s world. This seminal work offers a unique, interdisciplinary re-conceptualization of Marxism, compiling insights from leading scholars across philosophy, economics, politics, and aesthetics. Essential reading for Indian students, academics, and researchers delving into political science, economic theory, and social critique. Explore contemporary applications and debates surrounding Marx and Engels’ foundational ideas, broadening your understanding of this influential ideology in the Indian academic landscape.

    Original price was: ₹1,695.00.Current price is: ₹1,271.00.
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