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    BASIC MARKETING (Int’l Ed) (COLLEGE IE OVERRUNS)

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    Basic Marketing is a comprehensive international edition textbook that introduces fundamental marketing principles and strategies. Authored by leading marketing educators, this college-level resource provides practical insights into core marketing concepts for students and professionals.

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    BUSINESS FOUNDATIONS: A CHANGING WORLD

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    Business Foundations: A Changing World is a comprehensive guide to modern business principles and practices. This McGraw-Hill text explores how businesses operate and adapt in today’s dynamic global environment.

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  • -25% Business Management for the Ib Diploma: Hodder Education Group

    Business Management for the Ib Diploma: Hodder Education Group

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    A comprehensive guide to business management concepts designed specifically for IB Diploma students. This textbook covers all core and optional topics required for the IB Business Management curriculum.

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    Business Management Toolkit for the Ib Diploma: Skills for Success

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    A comprehensive guide designed specifically for IB Diploma students to master essential business management skills. This toolkit provides practical strategies and knowledge needed to excel in the IB Business Management course.

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  • -25% Cambridge IGCSE and O Level Accounting Workbook Second Edition

    Cambridge IGCSE and O Level Accounting Workbook Second Edition

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    Hodder Education · Published: 2025-05-30 · 96 pages

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  • -20% Cengage Learning FINANCIAL ACCT: A SOUTH ASIAN PERSPECTIVE

    Cengage Learning FINANCIAL ACCT: A SOUTH ASIAN PERSPECTIVE

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    A comprehensive financial accounting textbook tailored for South Asian students and professionals. This book by Wayne Alderman, Dr. Debashis Sanyal, and Norman H. Godwin presents accounting principles with regional context and practical applications relevant to South Asian business environments.

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  • -25% Classroom Exercises for Entrepreneurship: A Cross-disciplinary Approach: Second Edition

    Classroom Exercises for Entrepreneurship: A Cross-disciplinary Approach: Second Edition

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    A comprehensive guide offering practical classroom exercises for teaching entrepreneurship across multiple disciplines. This second edition provides educators with innovative, hands-on activities designed to develop entrepreneurial thinking and skills in students.

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  • -20% Concept Building Approach to Advertising and Personal Selling, 3rd Edition

    Concept Building Approach to Advertising and Personal Selling, 3rd Edition

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    A comprehensive guide to advertising and personal selling concepts, this third edition explores modern approaches to building effective marketing strategies. Designed for students and professionals, it combines theory with practical applications.

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    Consumer Behaviour

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    Consumer Behaviour by Zubin Sethna and Jim Blythe is a comprehensive guide to understanding how and why consumers make purchasing decisions. This SAGE Publications text explores the psychological, social, and cultural factors that influence consumer choices in modern markets.

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  • -25% Contemporary Business Mathematics for Colleges, Brief Course: Theory and Applications

    Contemporary Business Mathematics for Colleges, Brief Course: Theory and Applications

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    A comprehensive guide to business mathematics tailored for college students. This brief course covers essential mathematical theory and real-world applications relevant to modern business practices.

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  • -20% Contemporary Management ISE

    Contemporary Management ISE

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    Contemporary Management ISE is a comprehensive textbook that explores modern management principles and practices in today’s dynamic business environment. Written by Gareth R. Jones and Jennifer M. George, this McGraw Hill publication provides essential insights into organizational behavior and strategic management.

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