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Pteridophyte Flora of Nilgiris, South India
0₹1,350.00Explore the intricate Pteridophyte Flora of the Nilgiris, South India, in this definitive botanical account. This essential guide meticulously details 148 taxa, 64 genera, and 35 families of ferns and fern allies. Discover vital identification keys, ecological data, and distribution notes for this critical phytogeographic zone where India’s Eastern and Western Ghats meet. An indispensable resource for pteridologists, foresters, scientists, researchers, and naturalists keen on understanding South Indian biodiversity and Indian botany.
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Pteridophytic Flora Of Darjeeling And Sikkim Himalayas
0₹675.00Uncover the fascinating Pteridophytic flora of India’s Darjeeling and Sikkim Himalayas. This seminal work offers an exhaustive taxonomic account of 24 Fern Allies and 338 Ferns, enriched with vital ecological details and distribution data. Developed from extensive field collections, it references seminal works, highlighting new records for Indian botany. An indispensable resource for botanists, students, and naturalists studying the rich plant diversity of the Eastern Himalayas, this book is a cornerstone for understanding regional flora.
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Public Interest Communication: Critical Debates and Global Contexts (Routledge New Directions in PR & Communication Research)
0₹12,381.20Master the nuances of public interest communication and its critical global debates. This seminal work redefines public interest communication, blending conflict negotiation with insightful communication management. Through compelling case studies, it explores governance, media, health, and environmental issues, offering a vital perspective on today’s fragmented world. Essential for researchers, advanced students of communication and PR, and Indian communication professionals, this book provides the critical framework needed to navigate complex public discourse and drive impactful communication strategies.
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Public Libraries In The Knowledge Society
0₹385.00Public libraries are at a pivotal moment in India’s knowledge society. This essential scholarly work critically examines their evolving roles and challenges in the 21st century. Discover how public libraries can leverage digital techniques and services to meet the dynamic information needs of society. Essential reading for library science students, academics, and professionals in India, this book offers key insights into effective information dissemination and management, ensuring libraries remain vital community resources.
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Public Relations and social Theory: Key Figures, Concepts And Development: Key Figures, Concepts and Developments (Routledge Communication Series)
0Original price was: ₹5,721.80.₹5,721.80Current price is: ₹5,721.80.Unlock the theoretical foundations of Public Relations with this comprehensive guide. Explore how seminal social theorists like Foucault, Habermas, and Bourdieu profoundly influence modern PR practice. This essential academic study breaks down key concepts and their development, providing critical insights into communication theory. An indispensable resource for Indian PR students, academics, and professionals seeking to deepen their understanding of PR’s practical and theoretical landscape.
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PUBLIC RELATIONS CAMPAIGNS
0Original price was: ₹16,287.00.₹14,658.30Current price is: ₹14,658.30.Unlock the secrets to crafting impactful public relations campaigns with ‘Public Relations Campaigns: An Integrated Approach’ by Luttrell and Capizzo. This essential guide, perfect for aspiring PR professionals and students, offers a practical, hands-on introduction to developing successful integrated campaigns. Master the ROSTIR and PESO models, proven frameworks for effective planning and resource utilization. The Second Edition also emphasizes crucial diversity initiatives and cross-cultural strategies, equipping you with modern, inclusive PR techniques. Discover the tools and insights needed to excel in today’s dynamic PR industry and create winning campaigns that resonate. A must-have resource from The Bookish Owl for building a stellar PR career.
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Public Relations Ethics and Professionalism: The Shadow of Excellence
0₹14,286.00Unpack the core of Public Relations ethics and professionalism. This essential read scrutinizes whether PR prioritizes societal duty or corporate interests, moving beyond definitions to delve into critical ethical dilemmas. By integrating insights from sociology and Jungian psychology, it presents a transformative, holistic approach to understanding ethical practice. A vital resource for students, academics, and PR professionals seeking to master ethical communication strategies and elevate their professional standards in India’s dynamic media landscape.
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Public Relations in the Gulf Cooperation Council Countries: An Arab Perspectives (Routledge New Directions in PR & Communication Research)
0₹13,809.80Unlock the nuances of international public relations with an in-depth look at the Gulf Cooperation Council. This essential guide explores the evolution and contemporary practice of PR in GCC nations, revealing how historical, cultural, and socio-political factors shape communication strategies. It’s a crucial resource for Indian PR professionals, business leaders, and academics seeking a comprehensive understanding of Middle Eastern communication dynamics and global PR scholarship. Gain unique Arab perspectives, analyse practice strengths, and enhance your professional development in international relations.
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PUBLIC RELATIONS WRITING FORM AND STYLE 10TH EDITION.
0₹5,349.78Elevate your career with essential Public Relations writing skills. This definitive guide equips you with the form and style needed for impactful PR communication. Master practical techniques for crafting compelling emails, reports, press releases, and media kits, while understanding legal and ethical obligations. Perfect for PR students, aspiring professionals, and marketing enthusiasts in India seeking to sharpen their communication abilities and excel in media relations. Gain the confidence and competence to excel in professional writing for any public relations challenge.
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PUBLIC RELATIONS WRITING: A RHETORICAL APPROACH
0Original price was: ₹6,979.10.₹6,281.19Current price is: ₹6,281.19.Master the art of effective communication with “Public Relations Writing: A Rhetorical Approach.” In today’s complex and technologically driven world, public relations professionals need more than just technical skills; they require sharp critical thinking and advanced rhetorical abilities. This essential guide, by Pearson, teaches you how to craft compelling prose and use language strategically across all platforms, from digital blogs to traditional brochures. Focusing on both foundational communication principles and practical writing contexts, this book equips you with the essential skills to thrive in the dynamic field of public relations. Elevate your PR career with this indispensable resource from The Bookish Owl.
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Public Relations, Society and the Generative Power of History
0Original price was: ₹3,610.22.₹3,610.22Current price is: ₹3,610.22.Discover the generative power of history in Public Relations and society. This critical exploration examines how the past shapes present PR practices, from corporate narratives and diversity issues to political communication and national identity. Essential for Indian students and professionals in Public Relations, Strategic Communications, and Political Communication, it challenges traditional PR historiography. Gain interdisciplinary insights into critically engaged PR theory, making it a vital academic resource for advanced studies.