• Customer Value Creation Behavior

    Customer Value Creation Behavior

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    Master the art of customer value creation and transform your business strategy. This compelling read delves into the vital role customers play in co-creating value, moving beyond traditional passive consumption models. Gain essential consumer insights and learn actionable strategies for enhanced customer engagement. It’s a must-read for marketing professionals, business students, and leaders seeking to understand customer behavior and drive competitive advantage through modern marketing principles. Elevate your approach to value co-creation for sustainable business success in India and beyond.

    14,762.20
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  • -25% CUSTOMISING STAKEHOLDER MANAGEMENT STRATEGIES: CONCEPTS FOR LONG-TERM BUSINESS SUCCESS

    CUSTOMISING STAKEHOLDER MANAGEMENT STRATEGIES: CONCEPTS FOR LONG-TERM BUSINESS SUCCESS

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    Unlock long-term business success with ‘Customising Stakeholder Management Strategies.’ In today’s globalized and competitive landscape, effective stakeholder management is no longer a niche concept but a vital part of daily operations. This essential guide explores how to move beyond simply identifying interest groups to actively managing and improving relationships with customers, employees, shareholders, and suppliers. Discover practical applications, like the TRI*M approach, for measuring and enhancing relationships. Learn why employee commitment is the most crucial driver of excellent customer experiences and profitability. This book from The Bookish Owl provides the concepts and tools needed to foster engaged employees and achieve sustainable growth. Optimize your business strategy by mastering stakeholder engagement.

    Original price was: ₹4,434.00.Current price is: ₹3,326.00.
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  • -35% Customizing AutoCAD 2007

    Customizing AutoCAD 2007

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    Unlock the full potential of AutoCAD 2007 with ‘Customizing AutoCAD 2007’. This definitive guide, perfect for advanced users, offers in-depth insights into leveraging AutoCAD 2007’s powerful design capabilities. Explore detailed explanations of customization techniques designed to streamline your workflow and enhance productivity. Whether you’re looking to optimize drawing environments, automate tasks, or tailor AutoCAD to specific project needs, this book provides the essential knowledge. Elevate your design process and master the art of AutoCAD customization with this indispensable resource from The Bookish Owl. Get your copy today and transform your AutoCAD experience!

    Original price was: ₹11,783.00.Current price is: ₹7,659.00.
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  • -10% CUT FLOWERS OF THE WORLD: Revised Edition

    CUT FLOWERS OF THE WORLD: Revised Edition

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    Discover the vibrant world of flora with “Cut Flowers of the World: Revised Edition.” This essential photographic guide, brought to you by The Bookish Owl, showcases over 350 species of popular cut flowers and foliage plants in stunning full colour. Whether you’re a florist, grower, or flower enthusiast, this user-friendly yet scientifically accurate reference offers unparalleled insights into commercial cut flowers and greens. Explore updated cultivar photos and a new section on production. Each entry provides detailed information on plant description, origin, cultivation, unique properties like colour and scent, quality selection, and proper care. Dive into introductory chapters covering harvesting, shipping, and modern marketing trends. Elevate your floral knowledge today!

    Original price was: ₹5,283.37.Current price is: ₹4,755.03.
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  • -25% Cut of the Real: Subjectivity in Poststructuralist Philosophy

    Cut of the Real: Subjectivity in Poststructuralist Philosophy

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    Explore a groundbreaking perspective on subjectivity and poststructuralist philosophy. This vital Indian academic text challenges postmodern feminism by reclaiming “the real,” “the limit,” and “finality.” Katerina Kolozova’s essential work offers a powerful, non-philosophical reading, connecting gender, race, and lived experience to philosophical discourse. Crucial for scholars and postgraduate students in feminist philosophy, gender studies, and critical theory, it provides a new universalism for global dialogue and action. Understand the human condition through a liberated theoretical framework.

    Original price was: ₹5,363.00.Current price is: ₹4,022.00.
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  • -35% Cutaneous Lymphoma Diagnosis and Treatment

    Cutaneous Lymphoma Diagnosis and Treatment

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    Explore the latest advancements in Cutaneous Lymphoma with “Cutaneous Lymphoma Diagnosis and Treatment,” edited by Drs. John C. Hall and Brian J. Hall. This essential guide brings together global experts to detail new classifications, epidemiology, and diagnostic approaches for this complex condition. Delve into histopathology, molecular genetics, and treatment strategies for each subgroup, including crucial insights into precursors and mimics. The book also covers systemic considerations and the groundbreaking molecular genetics driving progress in dermatology and beyond. Discover the future of this dynamic field in “Cutaneous Lymphoma Diagnosis and Treatment” – your definitive resource from The Bookish Owl.

    Original price was: ₹9,425.00.Current price is: ₹6,126.00.
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  • -35% Cutaneous Lymphomas: 32 (Basic and Clinical Dermatology)

    Cutaneous Lymphomas: 32 (Basic and Clinical Dermatology)

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    Discover the latest advancements in Cutaneous Lymphomas with this definitive guide, Volume 32 in the Basic and Clinical Dermatology series. Expertly compiled from extensive clinical, histological, and experimental studies, this essential reference provides comprehensive insights into the epidemiology, etiology, pathogenesis, diagnosis, and treatment of these complex conditions. Reflecting the state-of-the-art, it presents cutting-edge information within the framework of the newest WHO/EORTC consensus classification. Ideal for dermatologists, oncologists, and researchers seeking authoritative knowledge on skin lymphomas. Enhance your understanding and patient care with this vital resource from The Bookish Owl.

    Original price was: ₹23,193.00.Current price is: ₹15,075.00.
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  • -35% Cutaneous Medicine (AGENCY/DISTRIBUTED)

    Cutaneous Medicine (AGENCY/DISTRIBUTED)

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    Explore the comprehensive world of dermatology with “Cutaneous Medicine (AGENCY/DISTRIBUTED)” from The Bookish Owl. This authoritative 700-page volume, published by BC Decker on January 31, 2001, is an essential resource for medical professionals and students seeking in-depth knowledge on skin conditions and treatments. Delve into detailed explanations, diagnostic approaches, and therapeutic strategies covering a vast spectrum of dermatological subjects. Whether you’re a practicing physician, a resident, or a dermatology enthusiast, this expertly curated English-language text provides the critical information needed to excel in cutaneous medicine. Discover why this foundational book is a must-have for your medical library. Find it now at The Bookish Owl.

    Original price was: ₹6,596.00.Current price is: ₹4,288.00.
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  • -25% CUTANEOUS SOFT TISSUE TUMORS (HB 2015)

    CUTANEOUS SOFT TISSUE TUMORS (HB 2015)

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    Discover “Cutaneous Soft Tissue Tumors (HB 2015)”, your essential guide from The Bookish Owl. This updated second edition offers a structured, practical approach to identifying common cutaneous soft tissue tumors. Perfect for clinicians, it details widely used cognitive screening instruments for outpatient and bedside settings. New chapters delve into AD8 and systematic assessment methodologies, drawing from the Cochrane Dementia and Cognitive Improvement Group’s expertise. Enhance your diagnostic skills with this comprehensive resource. Ideal for healthcare professionals seeking reliable information on skin tumor diagnosis and management. Get your copy of this indispensable medical text today at The Bookish Owl.

    Original price was: ₹43,377.00.Current price is: ₹32,533.00.
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  • -25% Cutting Edge Technologies and Academic Librarianship

    Cutting Edge Technologies and Academic Librarianship

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    Navigate the evolving landscape of academic librarianship in India with essential insights into cutting-edge technologies. This guide explores the opportunities, challenges, and future implications of emerging tech for library services. Discover practical remedies and paradigms for adopting new tools, enhancing user experiences, and transforming academic libraries. An indispensable resource for library science students, academic librarians, and information professionals across India seeking to modernize their institutions and advance library management.

    Original price was: ₹1,250.00.Current price is: ₹938.00.
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  • -25% Cutting Edge Technology for Agricultural Sustainability

    Cutting Edge Technology for Agricultural Sustainability

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    Discover cutting-edge agricultural technology crucial for sustainable farming in India. This comprehensive volume, featuring 33 chapters by global experts, offers deep dives into water resource management, soil health, irrigation, and boosting crop productivity. It’s an indispensable tool for Indian agricultural researchers, policymakers, and professionals seeking to implement modern, sustainable practices. Equip yourself with the latest agro-technology insights to drive agricultural development and resilience across India. A must-read for advancing sustainable agriculture.

    Original price was: ₹5,995.00.Current price is: ₹4,496.00.
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  • -25% Cutting-edge Diagnostic Technologies in Cardiovascular Diseases: Towards Data-driven Smart Healthcare

    Cutting-edge Diagnostic Technologies in Cardiovascular Diseases: Towards Data-driven Smart Healthcare

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    Explore the forefront of cardiovascular disease diagnosis with “Cutting-edge Diagnostic Technologies in Cardiovascular Diseases: Towards Data-driven Smart Healthcare.” This essential guide, perfect for “The Bookish Owl” audience of data scientists, clinicians, and researchers, delves into advanced techniques like AI, genetic biomarkers, and wearable sensors. Understand the latest advancements and research gaps to optimize diagnostic algorithms and devices. Covering everything from stroke to coronary artery disease, this book offers practical insights, case studies, and future perspectives on data-driven healthcare. Discover how cutting-edge technologies are revolutionizing early detection, risk prediction, and remote monitoring, addressing critical clinical needs for macrovascular and microvascular conditions. Essential reading for those shaping the future of smart healthcare diagnostics.

    Original price was: ₹21,905.00.Current price is: ₹16,428.00.
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