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Digital Business and E-commerce
0Original price was: ₹9,092.00.₹6,819.00Current price is: ₹6,819.00.Master the dynamic world of Digital Business and E-commerce with this essential 8th edition textbook. “Digital Business and E-commerce Management” equips you with vital knowledge in digital technology, media, and data to excel in today’s competitive landscape. Discover strategies for optimizing internal processes and marketing through digital channels. This leading text offers updated content on AI, digital transformation, and includes new diagrams and business models to clarify complex concepts and customer journeys. Its accessible writing style makes learning enjoyable. Explore the latest in e-commerce and digital business management for academic success and career advancement. A must-have resource for aspiring professionals and students, available at The Bookish Owl.
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Digital Economics
0Original price was: ₹1,740.00.₹1,305.00Current price is: ₹1,305.00.Unlock the dynamics of India’s evolving economic landscape with Digital Economics. This essential read comprehensively explains how digital technology is revolutionizing markets and performance, focusing on critical sectors like FinTech, AI, digital payments, and tax administration. Discover the implications of digitization for solving economic problems and enhancing national development. Perfect for students, educators, and professionals, this book clarifies the core concepts, components, and processes of the digital economy. Navigate the opportunities and challenges presented by India’s digital transformation and understand its crucial role in future socio-economic progress. Gain vital insights into the modern Indian economy.
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Digital Finance
0Original price was: ₹995.00.₹945.25Current price is: ₹945.25.Unlock the future of finance with ‘Digital Finance’, your essential guide to the evolving financial landscape. Published by T&F India on January 1, 2024, this timely book delves into the innovations transforming how we manage, invest, and transact. Explore the impact of technology on banking, cryptocurrencies, blockchain, and emerging fintech trends. Whether you’re a student, professional, or curious individual, ‘Digital Finance’ offers clear insights and practical knowledge. Enhance your understanding of the digital economy and navigate the opportunities and challenges ahead. A must-read for anyone seeking to stay ahead in the world of finance. Available now at The Bookish Owl.
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Digital Finance and Literacy in India
0Original price was: ₹930.00.₹698.00Current price is: ₹698.00.Unlock India’s digital finance revolution and boost financial literacy with this essential guide. Featuring 11 research papers, this volume offers profound insights into India’s evolving digital payments landscape, fintech innovations, and critical financial inclusion challenges. Understand the socio-economic implications and policy responses shaping modern Indian finance. Ideal for students, researchers, and professionals keen to navigate the future of financial education and digital transformation in India.
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DIGITAL FIRST : ENTREPRENEURIAL JOURNALISM IN INDIA
0Original price was: ₹1,695.00.₹1,356.00Current price is: ₹1,356.00.Uncover the revolution in Indian journalism driven by digital-first startups. This essential guide explores how innovative Indian media ventures are redefining news consumption and business models in the digital age. Through detailed case studies of The Print, The Wire, NewsLaundry, and others, gain deep insights into their launch, growth, organizational strategies, and content innovation. Essential for media professionals, students, and entrepreneurs keen to understand the future of news in India’s vibrant digital landscape.
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Digital Leapfrogs: How technology is reshaping consumer markets in India
20Original price was: ₹599.00.₹437.00Current price is: ₹437.00.Discover how technology is transforming consumer markets in India. “Digital Leapfrogs” explores groundbreaking innovations, from relay trucking empowering drivers to robots revolutionizing sanitation and the COWIN platform streamlining vaccinations. Explore the power of technology to reshape economies, create opportunities, and improve lives in developing countries. 9789354895340
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Digital Marketing
0Original price was: ₹595.00.₹476.00Current price is: ₹476.00.Unlock the power of online visibility with ‘Digital Marketing’, your essential guide from The Bookish Owl. This comprehensive book covers everything you need to master the latest digital marketing strategies, from SEO and content marketing to social media and email campaigns. Whether you’re a beginner looking to launch your first online venture or a seasoned professional seeking to refine your approach, this resource provides actionable insights and practical techniques. Learn how to drive traffic, engage your audience, and achieve measurable results. Elevate your brand’s online presence and boost sales with the expert knowledge found within these pages. Ideal for students, entrepreneurs, and marketers.
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Digital Marketing Insights (9789388982085)
0Original price was: ₹1,695.00.₹1,271.00Current price is: ₹1,271.00.Elevate your business with cutting-edge digital marketing strategies tailored for India’s booming online market. This essential guide demystifies key online marketing pillars, including SEO, social media engagement, content marketing, and targeted digital advertising. Discover actionable insights and practical techniques to amplify your brand’s reach, attract more customers, and achieve sustainable growth. It’s a must-read for Indian entrepreneurs, marketing professionals, and students seeking to master the digital landscape and drive e-commerce success. Unlock your online potential today.
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Digital Marketing/vandana Ahuja
0Original price was: ₹825.00.₹660.00Current price is: ₹660.00.Unlock the power of online promotion with ‘Digital Marketing’ by Vandana Ahuja, a comprehensive guide for students and professionals. This essential book, available at The Bookish Owl, dives deep into the core principles of digital marketing, offering actionable strategies for SEO, social media marketing, content creation, and data analytics. Learn how to build a strong online presence, engage your target audience, and drive measurable results. Whether you’re a beginner or looking to enhance your skills, this book provides the knowledge and tools to navigate the ever-evolving digital landscape and achieve online success. Explore the future of marketing today.
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Digital Minimalism: Choosing A Focused Life in A Noisy World
0Original price was: ₹599.00.₹449.00Current price is: ₹449.00.Find focus in our noisy world with Cal Newport’s ‘Digital Minimalism,’ available at The Bookish Owl. This book offers a philosophy for mindful technology use, helping you reclaim your attention and live a more intentional life. Learn how to declutter your digital habits, rediscover offline pleasures, and reconnect with what truly matters. Overcome the feeling of being overwhelmed. Perfect for those seeking a balanced relationship with technology, ‘Digital Minimalism’ provides a practical guide to using tech to support your goals. Buy now at The Bookish Owl and start your journey to a more focused and fulfilling life!
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Digital Payments in India: Background, Trends and Opportunities
0Original price was: ₹985.00.₹739.00Current price is: ₹739.00.Navigate India’s rapidly evolving digital payment landscape. This essential guide provides a comprehensive analysis of payment systems in India, tracing their background, detailing current trends like UPI and mobile transactions, and exploring exciting future opportunities. Essential for professionals, students, and policymakers, it illuminates the crucial role of NPCI in fostering India’s digital economy and fintech growth. Understand the forces driving e-payments and gain insights into the nation’s innovative financial infrastructure.
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DIGITAL TECHNOLOGIES FOR AGRICULTURAL AND RURAL DEVELOPMENT IN THE GLOBAL SOUTH
0Original price was: ₹5,618.00.₹4,495.00Current price is: ₹4,495.00.Explore the transformative power of digital technologies in agricultural and rural development across the Global South with this essential read from The Bookish Owl. Bridging the gap between rapid practitioner advancements and academic research, this book offers a comprehensive look at current trends and challenges. Delve into critical themes including information sharing, the role of knowledge intermediaries, and strategies for facilitating change in complex agricultural systems. Featuring diverse perspectives from academics and practitioners, alongside real-world case studies from developing nations, this resource provides invaluable insights and practical guidelines for successful digital technology implementation. Discover how social, cultural, and institutional factors shape technological adoption in international development, socio-economics, and agriculture.