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ESSENTIAL CONCEPTS OF CROSS-CULTURAL MANAGEMENT: BUILDING ON WHAT WE ALL SHARE
0Original price was: ₹5,335.55.₹4,802.00Current price is: ₹4,802.00.Unlock the secrets of global business with ‘Essential Concepts of Cross-Cultural Management: Building on What We All Share’. This insightful book goes beyond surface-level etiquette to reveal culture’s profound impact on international business. Discover how culture acts as the invisible filter shaping our decisions and behaviors, and learn practical strategies for effective cross-cultural engagement. Ideal for managers, students, and professionals navigating the complexities of globalization, this guide equips you with the essential skills to become a true cultural detective. Explore the core determinants of cross-cultural success and gain the confidence to thrive in diverse business environments. Navigate the global marketplace with a deeper understanding of shared human experiences.
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ESSENTIAL OILS AS ANTIMICROBIAL AGENTS IN FOOD PRESERVATION (HB 2023)
0₹13,440.00Discover the power of natural food preservation with “Essential Oils as Antimicrobial Agents in Food Preservation,” available at The Bookish Owl. Authored by Jian Ju (ISBN: 9781032348742), this essential handbook explores the antimicrobial properties of plant essential oils and their innovative applications in extending food shelf life. Ideal for food microbiology experts, safety professionals, and students, this book delves into synergistic antibacterial effects, mechanisms against foodborne pathogens, and the use of essential oils in gas phase. Learn sustainable strategies to replace synthetic additives and meet consumer demand for green, safe food products. Unlock the potential of essential oils to combat spoilage and revolutionize food preservation techniques. A must-read for the modern food industry.
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ESSENTIALS OF A SUCCESSFUL BIOSTATISTICAL COLLABORATION
0Original price was: ₹2,290.75.₹2,290.75Current price is: ₹2,290.75.Unlock successful biostatistics collaboration crucial for Indian researchers and medical professionals. This guide demystifies effective statistical partnerships, offering actionable strategies for communication, project management, and ethical practice. Essential for clinicians, public health experts, and pharmaceutical teams in India, it ensures robust data handling and impactful research outcomes. Master the dynamics of biostatistical teamwork to accelerate progress in medical research and public health initiatives across the nation. Navigate complex projects with confidence and foster invaluable collaborations.
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ESSENTIALS OF BUSINESS RESEARCH METHODS, 4TH EDITION
0Original price was: ₹10,736.00.₹10,736.00Current price is: ₹10,736.00.Master essential business research methods with this comprehensive guide, crucial for India’s MBA and PGDM students. Navigate big data and analytics to make smarter business decisions. This practical text demystifies qualitative and quantitative analysis, offering a hands-on approach for managers and aspiring researchers. Learn effective information gathering, tackle ethical considerations, and apply real-world case studies to enhance your research skills for success in today’s dynamic Indian business environment.
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Essentials of Contemporary Advertising
0Original price was: ₹1,495.00.₹1,270.75Current price is: ₹1,270.75.Unlock the secrets of modern marketing with ‘Essentials of Contemporary Advertising,’ your ultimate guide to understanding and mastering the advertising landscape. Published by McGraw-Hill Higher Education, this comprehensive 558-page English text (ISBN: 9780071106276) dives deep into the strategies, theories, and practical applications shaping today’s advertising world. Perfect for students, professionals, and anyone seeking to navigate the dynamic field of contemporary advertising, this book offers invaluable insights into campaign development, media planning, consumer behavior, and digital marketing trends. Elevate your knowledge and boost your career with this essential resource from The Bookish Owl.
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Essentials of Corporate Finance
0Original price was: ₹1,495.00.₹1,270.75Current price is: ₹1,270.75.Discover the core principles of corporate finance with “Essentials of Corporate Finance, 6/e” by Ross, Westerfield, and Jordan. This approachable guide distills complex topics into 18 essential chapters, focusing on intuition, a unified valuation approach centered on Net Present Value, and a strong managerial perspective. Understand the ‘why’ behind financial decisions, not just the ‘how.’ Perfect for introductory courses, this book emphasizes the role of the financial manager as a key decision-maker, highlighting the importance of judgment and input. Gain a solid foundation in modern finance for “The Bookish Owl” readers seeking clear, practical insights into corporate financial management.
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ESSENTIALS OF MANAGEMENT 6TH EDITION
0Original price was: ₹790.00.₹750.50Current price is: ₹750.50.Discover the core principles of effective leadership with ESSENTIALS OF MANAGEMENT 6TH EDITION. This comprehensive textbook, published by Pearson India, is your ultimate guide to mastering management fundamentals. Ideal for students and aspiring professionals, this sixth edition offers updated insights and practical applications to navigate today’s dynamic business landscape. Explore key concepts in planning, organizing, leading, and controlling resources to drive organizational success. With 416 pages of essential knowledge, this English-language text is a must-have for anyone seeking to enhance their managerial skills. Purchase ESSENTIALS OF MANAGEMENT 6TH EDITION from The Bookish Owl for a foundational understanding of successful business practices.
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ESSENTIALS OF MARKETING RESEARCH 3RD ED. 3 REV ED
0Original price was: ₹420.75.₹420.75Current price is: ₹420.75.Master critical marketing research techniques to elevate your Indian marketing strategy. This comprehensive guide unpacks how shifts in the marketing mix influence consumer behavior, essential knowledge for today’s dynamic marketplace. Learn to design, conduct, and interpret robust market analysis with practical insights. It’s an indispensable resource for MBA students, marketing professionals, and researchers across India seeking to understand consumer insights and excel in their careers. Gain the expertise needed to drive business success through data-driven marketing decisions.
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Essentials of MIS, Global Edition
0Original price was: ₹8,784.35.₹7,905.91Current price is: ₹7,905.91.Unlock the power of information systems with “Essentials of MIS, Global Edition” from The Bookish Owl. This authoritative and engaging textbook provides an in-depth exploration of how modern businesses leverage IT and systems to achieve strategic objectives. Featuring current, real-world case studies, you’ll discover how companies tackle key business challenges using innovative IS and technologies. The 15th Edition offers new cases and integrates cutting-edge examples of IT applications, including expanded coverage of blockchain, sustainability, and Environmental, Social and Governance (ESG) leadership goals. Prepare for a successful MIS career with a hands-on, project-based approach. Ideal for introductory MIS courses, this essential guide is a must-have for students and professionals alike.
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Essentials Of Operations Management
0Original price was: ₹749.00.₹711.55Current price is: ₹711.55.Discover the core principles of effective business management with “Essentials Of Operations Management”. This comprehensive guide, published by Pearson and identified by ISBN 9789332519473, is your key to understanding and optimizing production, services, and supply chains. Perfect for students and professionals alike, this book delves into key concepts such as quality control, inventory management, process design, and strategic planning. Enhance your operational efficiency and gain a competitive edge. “Essentials Of Operations Management” provides the foundational knowledge needed to navigate the complexities of modern business operations and drive success. Explore practical applications and real-world examples to master operations management.
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ESSENTIALS OF STRATEGIC MANAGEMENT, 5TH EDN
0Original price was: ₹347.65.₹347.65Current price is: ₹347.65.Master the critical principles of strategic management with this essential 5th edition. Designed for ambitious Indian MBA students and business professionals, it delivers concise, up-to-date insights into formulating and implementing effective business strategies. Learn to build competitive advantage, analyze markets, and drive organizational growth with clear explanations and practical frameworks. An indispensable tool for enhancing strategic thinking and performance, ideal for both academic study and executive development programs aiming to excel in India’s dynamic corporate environment.
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ESSENTIALS OF STRATEGY : CORE CONCEPTS AND LIVE CASES, 3ED
0Original price was: ₹599.00.₹569.05Current price is: ₹569.05.Unlock the power of strategic thinking with “Essentials of Strategy: Core Concepts and Live Cases, 3rd Edition.” This indispensable guide from The Bookish Owl is designed for ambitious students and seasoned executives alike. Dive into the fundamental principles of strategic management and explore cutting-edge theories through engaging micro-cases. Featuring real-world examples from global giants like McDonald’s, HSBC, Apple, and Dell, this text offers practical insights into diverse industries and geographies. Perfect for sparking insightful discussions and deepening your understanding, this revised edition equips you with the tools to navigate complex business landscapes and drive impactful decisions. Enhance your strategic acumen and elevate your career with this essential resource.
