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Culture, the Status of Women and Demographic Behaviour: Illustrated with the Case of India
0₹3,571.50Explore the deep connections between culture, women’s status, and demographic behaviour in India. This essential social science study illuminates how cultural norms and the empowerment of Indian women influence fertility rates, mortality patterns, and overall well-being. Through a focused examination of immigrant communities in Delhi, it reveals critical behavioural mechanisms and gender differences in population dynamics. A must-read for demographers, sociologists, students, and policymakers seeking to understand India’s societal evolution and the impact of gender on demographic outcomes. Gain unparalleled insights into the Indian context.
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Cultures of Growth: How the New Science of Mindset Can Transform Individuals, Teams and Organizations
10Original price was: ₹499.00.₹374.00Current price is: ₹374.00.Unlock your potential with “Cultures of Growth” by Mary C. Murphy. Discover the cutting-edge science of mindset and its transformative power on individuals, teams, and organizations. Learn how to cultivate a growth-oriented culture for improved performance, innovation, and success. ISBN: 9781398535954
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Curiosity
19₹412.50Unlock your leadership potential with “Curiosity.” Learn how to navigate complexity, foster trust, and gain new perspectives through the power of inquisitive thinking. This HBR Emotional Intelligence Series book offers research-backed strategies to challenge assumptions, enhance relationships, and see the world differently. Explore the human side of work with practical advice and inspiring insights from leading experts including Tomas Chamorro-Premuzic, Marsha Acker, John Coleman, and Manbir Kaur.
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Curious Marketer
8Original price was: ₹399.00.₹319.00Current price is: ₹319.00.Unleash your inner marketing genius with “Curious Marketer” by Rebecca Whittington and Jibanananda Das (ISBN: 9780143456513). This insightful guide provides practical strategies and real-world examples to elevate your marketing game. Perfect for both beginners and seasoned professionals, learn the secrets to successful campaigns, boost ROI, and stay ahead of the curve. Explore cutting-edge techniques, data-driven insights, and innovative approaches to captivate your audience and achieve marketing excellence.
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Currency Convertibility: Indian & Global Experiences
0Original price was: ₹580.00.₹435.00Current price is: ₹435.00.Master the intricacies of currency convertibility and its profound impact on the Indian economy. This insightful guide meticulously explains current and capital account convertibility, core elements of exchange rate policy. Discover India’s landmark adoption of IMF Article VIII, a move that significantly boosted exports. Through a comparative lens, analyze convertibility experiences from Latin America and Southeast Asia to grasp the foundations of sustainable financial regimes. Essential for economists, finance professionals, students, and policymakers interested in global and Indian economic dynamics.
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CUSTOMER AND BUSINESS ANALYTICS
0Original price was: ₹995.00.₹796.00Current price is: ₹796.00.Unlock the power of data with ‘Customer and Business Analytics’ by Daniel S. Putler, now available at The Bookish Owl. This essential guide provides a comprehensive overview of leveraging customer and business analytics to drive informed decision-making and strategic growth. Perfect for students, professionals, and businesses seeking to understand their customers better and optimize operations, this book delves into key analytical techniques and their practical applications. Enhance your understanding of market trends, customer behavior, and performance metrics. Essential reading for anyone looking to gain a competitive edge through data-driven insights. Add this vital resource to your collection today and transform your business strategies.
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Customer Behavior in Retail Chain Marketing: The Approach and Analysis
0Original price was: ₹1,750.00.₹1,313.00Current price is: ₹1,313.00.Unlock the secrets of consumer psychology with “Customer Behavior in Retail Chain Marketing: The Approach and Analysis.” This essential guide from The Bookish Owl delves deep into understanding shopper motivations, decision-making processes, and purchasing patterns within the dynamic retail landscape. Perfect for marketers, students, and business professionals, this book offers practical strategies and insightful analysis to enhance marketing campaigns and drive sales. Explore the core principles of retail marketing and gain a competitive edge by truly understanding your customer. Discover how to effectively reach, engage, and convert your target audience in today’s competitive market. A must-have resource for anyone in retail.
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Customer Life Time Value
0Original price was: ₹1,795.00.₹1,346.00Current price is: ₹1,346.00.Unlock lasting business growth with comprehensive insights into Customer Lifetime Value (CLV). This essential guide explores measuring CLV to enhance marketing effectiveness, foster customer loyalty, and build strong customer equity. Discover practical metrics for diverse scenarios, understand customer profitability challenges, and master the implementation of customer-centric strategies across B2B and B2C markets. Perfect for Indian students, educators, researchers, and professionals seeking to make informed business decisions and improve marketing ROI. Elevate your strategy with a focus on maximizing customer value for sustained success.
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Customer Mania
19Original price was: ₹450.00.₹360.00Current price is: ₹360.00.Discover the secrets to winning customer loyalty in “Customer Mania!” by Paul Rezendes. This practical guide provides actionable strategies to create a customer-centric culture, boosting satisfaction and driving business growth. Learn how to build strong relationships, handle complaints effectively, and turn customers into raving fans. Get your copy now and unlock the power of customer-focused success!
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Customer Relationship Management
0Original price was: ₹725.00.₹580.00Current price is: ₹580.00.Master Customer Relationship Management (CRM) with this essential guide for Indian business professionals. Explore strategic CRM, operational implementation, and analytical insights to build lasting customer loyalty and drive business growth. Learn to effectively gather, analyze, and leverage customer data for informed decision-making and gain a competitive edge in India’s dynamic market. Packed with practical case studies and exercises, this book is ideal for MBA students and managers seeking to excel in sales, marketing, and customer retention strategies.
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Customer Relationship Management in Indian Banking Industry
0Original price was: ₹1,160.00.₹870.00Current price is: ₹870.00.Master Customer Relationship Management (CRM) in the dynamic Indian banking sector. This essential guide explores how Indian banks can strategically leverage CRM to enhance customer retention, boost profitability, and overcome evolving industry challenges. Gain critical insights into building a customer-centric organization amidst increasing competition. Essential reading for banking professionals, students, and stakeholders seeking to understand customer management strategies for success in India’s financial landscape.
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CUSTOMER RELATIONSHIP MANAGEMENT: PERSPECTIVES FROM THE MARKETPLACE
0Original price was: ₹395.00.₹316.00Current price is: ₹316.00.Discover the definitive guide to Customer Relationship Management with ‘CUSTOMER RELATIONSHIP MANAGEMENT: PERSPECTIVES FROM THE MARKETPLACE’. This essential book, from The Bookish Owl, offers a groundbreaking strategic framework built on Professor Payne’s five key processes: strategy development, value creation, channel and media integration, information management, and performance assessment. Enhance your CRM policy’s impact and efficiency with 16 real-world best practice case studies from leading companies like Orange, Siemens, and Sun Microsystems. Featuring insights from industry thought leaders, this book provides a vital look at developing and measuring effective CRM for practitioners and academics alike. Elevate your business strategy with proven marketplace perspectives.
