-
-35%
Born to Succeed: Releasing Your Business Potential
0Original price was: ₹1,410.00.₹916.00Current price is: ₹916.00.Unlock your business potential with ‘Born to Succeed: Releasing Your Business Potential.’ This inspiring guide by The Bookish Owl takes you on a transformative journey of self-development and awareness. Discover practical strategies to tap into your inner strengths and achieve success in your entrepreneurial endeavors and personal life. Ideal for aspiring business owners and organizations seeking to foster employee growth, this book provides the essential tools to help you thrive. Start your path to success today and realize your true capabilities. Explore this essential read for anyone ready to elevate their business acumen and life achievements.
-
-35%
Born to Trade: Indian Business Communities in Medival and Early Modern Eurasia
11Original price was: ₹795.00.₹517.00Current price is: ₹517.00.Discover the fascinating history of Indian business communities in “Born to Trade.” Explore their journeys across Eurasia during the medieval and early modern periods. Learn how these communities thrived through trade and cultural exchange. Get insights into their lasting impact on global commerce. ISBN: 9789350981238
-
-8%
Bounce Back: The Ultimate Guide to Financial Resilience
0Original price was: ₹2,665.55.₹2,452.31Current price is: ₹2,452.31.Discover how to build unshakeable financial resilience with ‘Bounce Back: The Ultimate Guide to Financial Resilience’ by Lynnette Khalfani-Cox. Learn from the author’s journey of defeating six-figure debt and achieving seven-figure net worth. This essential guide offers practical techniques to overcome common financial challenges like debt, job loss, inflation, and discrimination. Drawing on expert advice and inspiring real-life stories, ‘Bounce Back’ provides a roadmap to recover fiscally and emotionally from life’s setbacks. Implement 10 immediate strategies to protect your finances, manage the rising cost of living, and build a secure financial future. A must-read for anyone seeking financial strength and stability.
-
-25%
Boundaries, Priorities, and Finding WorkLife Balance
17Original price was: ₹499.00.₹374.25Current price is: ₹374.25.Struggling with work-life balance? “Boundaries, Priorities, and Finding Work-Life Balance” by Russell Glass offers expert advice from HBR to set clear boundaries, prioritize personal values, avoid burnout, and protect your mental health. Learn how to say “no” to overwork and create a fulfilling life, both on and off the clock. Perfect for early career professionals seeking practical guidance.
-
-25%
Brand Leadership
20Original price was: ₹599.00.₹449.00Current price is: ₹449.00.“Unlock sustainable competitive advantage with Brand Leadership by Karen Katz (ISBN: 9781847398352). Learn how to build a powerful brand identity & cultivate customer loyalty in today’s ever-changing market. Perfect for marketing managers, this book offers strategic insights into brand architecture & internet branding, essential for visionary business success.”
-
-5%
Brand Management
0Original price was: ₹799.00.₹759.05Current price is: ₹759.05.Unlock the secrets to successful branding in the dynamic Indian market with ‘Brand Management’. This essential guide, perfect for ‘The Bookish Owl’ community, demystifies key concepts like brand success, building strong brand equity, strategic brand extension, creating compelling brand personas, and effective brand repositioning. Designed for clarity and practical application, this book bridges theoretical knowledge with real-world Indian market insights. Whether you’re a student, marketer, or business owner, gain actionable strategies to elevate your brand. Discover how to navigate challenges and harness opportunities in today’s competitive landscape. Your journey to mastering brand management starts here. Explore essential branding topics and elevate your marketing prowess with this indispensable resource.
-
-5%
Brand Management
0Original price was: ₹1,400.00.₹1,330.00Current price is: ₹1,330.00.Master the art and science of building powerful brands with ‘Brand Management: Principles and Practices.’ This essential textbook, perfect for postgraduate Marketing students, offers a deep dive into branding fundamentals, from creation to leveraging organizational culture for success. Explore brand equity, consumer insights, market research, and effective strategies in brand communication and e-branding. Discover how to manage brand architecture, understand brand evolution, and navigate the complexities of boundaryless brands. Packed with real-world examples, case studies, figures, and visual aids, this book provides both a solid theoretical foundation and practical applications for aspiring and seasoned marketing professionals. Elevate your brand strategy with this comprehensive guide from The Bookish Owl.
-
-27%
Brand New Nation: Capitalist Dreams and Nationalist Designs in Twenty-First-Century India
0Original price was: ₹599.00.₹437.27Current price is: ₹437.27.Explore the captivating journey of India in the early 21st century with “Brand New Nation: Capitalist Dreams and Nationalist Designs in Twenty-First-Century India.” Discover how a nation transformed into a prime investment destination, blending unbridled capitalism with potent nationalist sentiment. This insightful book, available at The Bookish Owl, delves into the intricate relationship between global capital, identity politics, and the reshaping of liberal orders worldwide. Understand the fusion of economic growth, populism, and even violence that defines modern India and its impact on the global stage. A must-read for understanding contemporary political economies and nationalist movements.
-
-25%
Brand New: How Entrepreneurs Earned Consumers’ Trust from Wedgwood to Dell
0Original price was: ₹21,666.00.₹16,250.00Current price is: ₹16,250.00.Unlock the blueprint for building enduring consumer trust and pioneering brands. Journey through compelling case studies of entrepreneurial titans like Wedgwood, Heinz, and Dell, who masterfully navigated social and economic shifts to capture consumer desires. This book is a vital resource for ambitious Indian entrepreneurs and marketing professionals seeking to understand the core of brand loyalty and market creation. Gain profound business strategy and marketing insights to elevate your ventures in the modern marketplace.
-
Brand Vandals: Reputation Wreckers and How to Build Better Defences
0₹1,237.17Master modern brand reputation defence in the digital age. This essential guide explores how ‘brand vandals’ leverage social media to inflict serious reputational damage, forcing organisations into critical dialogue. Learn proactive strategies to engage audiences, counter online criticism, and rebuild corporate reputation effectively. An indispensable resource for Indian business leaders, PR professionals, and marketing teams navigating the 24/7 conversation shaping your organisation’s image and trust in today’s competitive market.
-
-5%
BRANDING: A VERY SHORT INTRODUCTION
0Original price was: ₹299.00.₹284.05Current price is: ₹284.05.Explore the pervasive power of branding with “BRANDING: A VERY SHORT INTRODUCTION” from The Bookish Owl. Discover how iconic brands like Apple and Harry Potter influence global culture and commerce. This insightful book delves into the omnipresence of brands, analyzing their mechanisms and incredible potency. Learn about various brand types, from products and services to charities and political parties, and understand the positive and negative aspects of branding. Robert Jones examines the core definition of a ‘brand’ and debates its future in an increasingly brand-aware world. Perfect for gaining a quick, expert understanding of this fascinating subject.
-
-25%
Branding@thedigitalage
0Original price was: ₹3,220.00.₹2,415.00Current price is: ₹2,415.00.Navigate the digital age and build an unshakeable online presence. This insightful guide, featuring expertise from global branding leaders like Interbrand, Microsoft, and P&G, delivers proven strategies for creating powerful virtual brands. It’s essential reading for Indian entrepreneurs, marketers, and business professionals eager to master e-branding and thrive in today’s connected economy. Discover how to craft compelling digital identities, understand the future of e-commerce, and make your brand unforgettable online.
