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Lilliput Land: How Small Is Driving India’s Mega Consumption Story
Rated 4.06 out of 5 based on 17 customer ratings
17
SKU: 9780143465492
₹510.27
Discover the untold story of India’s massive consumption boom in “Lilliput Land” by Rama Bijapurkar (ISBN: 9780143465492). Explore how millions of small consumers and innovative suppliers, empowered by digital transactions, drive this economic powerhouse. Bijapurkar offers a fresh perspective on the complex Indian market, revealing its hidden opportunities and the real drivers of its growth. Buy now and uncover the secrets of India’s vibrant economy!
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Aryan D. Rout –
A well-written and informative book. I learned a lot about the Indian market. Recommended for business professionals.
Jyotirmayee –
A fascinating exploration of consumerism! Offers a very detailed view of the Indian market. I enjoyed reading it
Sahil Carpenter –
The book provides a granular view of Indian consumption. Some sections felt repetitive, but the overall message is powerful.
Vishu Chauhan –
Very nice book. It helps you understand the market of India. It will help business plan for expansion of business there.
Souvik Kumar Mondal –
Interesting insights but feels a bit academic. A good choice for those in the business, but others might find it overwhelming.
Agastya Singh –
If you are not familiar with Indian market, some concepts could be difficult. But once understood, it’s really useful.
Shivani Pandey –
Lilliput Land really opened my eyes to the power of small consumers in India. Some concepts were hard to grasp without prior knowledge. Recommended with reservations.
Harshit –
Excellent book to understanding the nuances of Indian market. Lot of new concept for me. But the writing is simple.
Subhankar Nanda –
A fascinating look at the Indian consumer market. Bijapurkar offers insightful perspectives, though at times the writing felt a bit dense. Overall, a worthwhile read.
Abhinav Kumar Karadwal –
Provides a fresh perspective on India’s economic growth. A great book to read who loves economics. A bit lengthy though.
Shikhar Pratap –
Gives a new point of view. I enjoyed reading it. It’s a bit dense, but worth it. Provides many stats about the Indian market.
Sachi S –
An informative and engaging read. It highlights the importance of digital transactions and small businesses. Highly recommended.
Srishti Verma –
A must-read for anyone interested in understanding the Indian economy! The book is well-researched and provides a unique viewpoint.
S Anurag –
Provides an amazing outlook and depth analysis of the Indian economy. A must read to everyone who wants to invest in India.
Meena Choudhary –
Bijapurkar’s analysis is sharp and insightful. The book could benefit from more real-world examples, but a valuable contribution.
Ayush Singh Rajput –
While the topic is interesting, the book can get a bit technical. The writing felt dry at times. Could have been more engaging.
Ayush Singh Rajput –
I found it useful. I feel like the book explains a lot of key factors. It’s a little difficult for the unfamiliar readers.