Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
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Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

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SKU: 9781625274496

Original price was: ₹1,499.00.Current price is: ₹1,124.25.

Create uncontested market space and make the competition irrelevant with Blue Ocean Strategy. This global bestseller, updated with new content, offers a systematic approach to achieving lasting success by creating “blue oceans” of untapped market potential. Explore how to break away from the bloody red ocean of cutthroat competition. Over 4 million copies sold and published in 49 languages.

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Description

  • ISBN-13: 9781625274496
  • Publisher: Harvard Business School Press
  • Publisher Imprint: Harvard Business School Press
  • Depth: 32
  • Height: 167 mm
  • No of Pages: 320
  • Series Title: English
  • Width: 236 mm
  • ISBN-10: 1625274491
  • Publisher Date: 03 Feb 2015
  • Binding: Hardback
  • Edition: Expanded
  • Language: English
  • Returnable: Y
  • Spine Width: 28 mm
  • Weight: 646 gr

14 reviews for Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

  1. Ramanansri Ravishankar Aiyar –

    The book had a lot of stories that I found unrelated. The core concept is great, but the book should be condensed to make it shorter.

  2. Mohit Rao –

    This book is a paradigm shift! It completely changed how I view competition and market opportunities. Highly recommend.

  3. Manan Ajmani –

    The book had some repetitive concept, but the value proposition is strong. I think it is worth the time to understand and implement.

  4. Anisha Saini –

    I had to read through the concept several times, but after understanding the book, I found the concept to be very strong.

  5. Neeraj Chitrasen Singh –

    Good read but was not revolutionary for me. Perhaps my expectation was high but it was not different from the book I have read.

  6. Ansh Arora –

    A truly insightful read! Blue Ocean Strategy offers a fresh perspective on business strategy. Some concepts were a bit dense, but overall, a worthwhile investment of time.

  7. Chopperla Naga Bhushanam –

    Excellent book! I have implemented the strategy and found great success. It really helped my business stand out from the competition. Easy to understand.

  8. Sayyad Aadil –

    Blue Ocean Strategy offers a compelling alternative to traditional competitive thinking. A must-read for entrepreneurs and business leaders!

  9. Yash Kumar –

    Game-changing! This book challenged my thinking and provided actionable steps for innovation. I’m excited to implement these strategies in my organization.

  10. Nishant Kumar –

    I was hoping for more practical examples and less theory. However, the book provides a valuable framework for strategic thinking.

  11. Shashank Pratap Singh Chandel –

    Blue Ocean Strategy offers a fresh approach to business. It has good concepts to think about when creating a business plan or making changes to the current one.

  12. Ayush –

    I really enjoyed the examples and the breakdown of the strategy. Highly recommended for anyone in the strategy team of the company.

  13. Dheeraj Yadav –

    A bit theoretical at times, but the framework is solid. I appreciated the emphasis on value innovation. Good for long term strategic decisions.

  14. Shashank Pathak –

    Interesting concepts, but I found the examples a bit repetitive. Still, the core idea of creating uncontested market space is powerful.

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