Description
- ISBN-13: 9780670096800
- Publisher: Penguin Random House India
- Binding: Hardback
- Language: English
- Returnable: Y
- Width: 254 mm
- ISBN-10: 0670096806
- Publisher Date: 15 Apr 2023
- Height: 47 mm
- No of Pages: 304
- Spine Width: 24 mm
- Weight: 340 gr
Original price was: ₹599.00.₹509.15Current price is: ₹509.15.
Unlock the secrets to winning Middle India’s massive market with ‘Winning Middle India’ by John Steinbeck (ISBN: 9780670096800). Explore how tech-savvy startups are revolutionizing access, affordability, and quality for 400-500 million Indians. Discover the strategies and stories behind this powerful force reshaping India’s destiny and the opportunity it presents for entrepreneurs.
Out of stock
| Weight | 0.5 kg |
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Ashutosh Shankar –
I enjoyed reading this book. It gave me a good perspective of middle class india. Would recommend this book!
Rajat Biswas –
Amazing book. This book provide insighful details. Would recommend this book to all my professional colleague.
Medapureddi Tejo Sheshadri –
The book was well-written, but I wanted more practical advice. Nonetheless, a good resource for understanding the market.
Sarvesh Singh –
Good overview of the opportunities, but I wish there was more depth in the case studies. Worth the read, though.
Archit Mam –
Excellent book! It clearly explains the dynamics of Middle India and how startups are making a difference.
Padala Harshita Goud –
An eye-opening book that sheds light on a massive opportunity. A little too focused on success stories, though.
Sourabh Singh Tomar –
This book provided a comprehensive overview of the Indian market. I would recommend it to any professional.
Bhavana Dubey –
Informative and well-written, but the focus on tech startups might not appeal to everyone. Overall, a solid read.
Inder Preet Singh –
Found the book quite helpful in understanding the Indian market. Some parts were a bit dry, but still valuable.
Mohit Kumar Swami –
A must-read for anyone interested in the Indian market. The book provides great insights and actionable strategies. Highly recommend!
Sneha –
Insightful look at Middle India, but felt a bit repetitive at times. Still, a valuable read for entrepreneurs.