Original price was: ₹399.00.₹319.00Current price is: ₹319.00.
Explore the fascinating intersection of religion and consumerism in modern India with “For God’s Sake” by Ambi Parmeshwaran. This book delves into how marketing has adapted to India’s evolving religious landscape, answering questions like why Akshaya Tritiya became a major shopping event and how Lord Shiva gained popularity. Combining 30 years of advertising experience with religious studies, Parmeshwaran offers insights into consumer behavior and brand building. “For God’s Sake” is a must-read for marketers, religious studies enthusiasts, and anyone interested in understanding India’s cultural dynamics.
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Aryan Chouhan –
I appreciated the author’s insights but felt it could have been more concise. Still, worth reading for the unique perspective.
Fardeen Ahmed Khan Kadiri –
As a religious studies enthusiast, I found this book fascinating! Blends marketing and religion seamlessly. Highly recommended!
Nitish Kumar –
Parmeshwaran’s experience shines through. A well-researched book, though some chapters felt a little dense. Overall, a good read.
Dhruv Mahajan –
I enjoyed learning about the intersection of religion and marketing in India, presented in an understandable way, good analysis.
Parishee Wadhwani –
Interesting concept, but felt a bit repetitive at times. Some great insights into Indian consumerism though. Worth a read if you’re in marketing.
Sagar –
A must-read for anyone interested in Indian culture and consumerism! “For God’s Sake” is thought-provoking and informative.
Ansh Dubey –
The book provides a fresh perspective, I particularly enjoyed the insights into Akshaya Tritiya. A little slow in places though.
Rudraksh Ravikiran Kornule –
A unique perspective! “For God’s Sake” really opened my eyes to the role of religion in Indian advertising. Highly recommended for marketers.
Yasaswani Akula –
I had mixed feelings. Some parts were insightful, others felt like common marketing knowledge. It’s okay, not great.