IIMA-How to Make the Right Decision
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IIMA-How to Make the Right Decision

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SKU: 9788184001624

Original price was: ₹350.00.Current price is: ₹297.50.

“Make data-driven decisions with IIMA-How to Make the Right Decision by Professor Arnab Laha. This practical guide explores business analytics and its applications in marketing, finance, operations, and HR. Learn how to leverage data for better choices and set up business analytics in your workplace. Featuring real-world examples and case studies, this book is essential for business success.”

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Description

  • ISBN-13: 9788184001624
  • Publisher: Penguin Books
  • Publisher Imprint: Random Business
  • Language: English
  • ISBN-10: 8184001622
  • Publisher Date: May, 2015
  • Binding: Paperback
  • No of Pages: 192

Additional information

Weight 0.5 kg

13 reviews for IIMA-How to Make the Right Decision

  1. Umesh K Soni –

    Excellent guide to setting up analytics. Some concepts need more explanation. Highly recommended.

  2. Abhay Singh –

    Clear and concise explanations. The marketing section could be expanded. Very helpful.

  3. Ritik Chaurasiya –

    Helpful for understanding data-driven decisions. The finance section was particularly strong.

  4. Gurbani Arora –

    IIMA provides solid foundation. I wish there were more on specific tools. A decent read overall.

  5. Ashish Kumar –

    IIMA book covers many topics, however it feels like it scratches surface. Good starting point though.

  6. Sam Cherian –

    Practical advice and real-world case studies are excellent. A must-read for business leaders.

  7. Pranay Yadav Yadav –

    This book really makes you think! It’s a good book, but it needs a little more case study..

  8. Vinit Yadav –

    Solid introduction to analytics. Some parts were hard to understand. Still beneficial though.

  9. Jyotika Tuteja –

    Good resource for data-driven decision-making. The HR section was insightful.

  10. Akhil Srivastava –

    A good overview of business analytics. Some sections were a bit dense, but the real-world examples helped.

  11. Pratyush Sharma –

    A bit academic for my taste, but informative. Good for understanding the basics.

  12. Samarjot Singh Sudan –

    A comprehensive guide with practical examples. It’s good and concise.

  13. Parth Nigam –

    Professor Laha’s insights are valuable. The book could be more engaging. Useful for beginners.

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