Description
- ISBN-13: 9781416595243
- Publisher: Simon & Schuster
- Publisher Imprint: Simon & Schuster
- Depth: 19
- Height: 211 mm
- No of Pages: 320
- Series Title: English
- Width: 137 mm
- ISBN-10: 1416595244
- Publisher Date: 30 Dec 2008
- Binding: Paperback
- Edition: UPD REV
- Language: English
- Returnable: Y
- Spine Width: 23 mm
- Weight: 260 gr
Adarsh Keshri –
I enjoyed the insights into how store layouts influence purchasing decisions. Helped me rethink my business strategy.
Ramanan Kartikh –
Underhill’s observations are spot-on. The book is engaging and provides practical tips to improve customer experience. Highly recommended!
Akshit Sachdeva –
A fascinating look into shopping habits! Some insights felt a bit dated, but overall a worthwhile read for anyone in retail or marketing.
Mohammed Fayiz Rahman M P –
I was hoping for more updated information on e-commerce trends. Still, some useful takeaways from physical retail strategies.
Prashant Thakur –
Interesting concepts, but the writing style felt a little dry at times. Still, plenty of valuable information to consider.
Vishesh Mishra –
Excellent book! It’s an easy and interesting read. I learned a lot about why customers make their choices.
Ashutosh Kumar Singh –
A solid introduction to the psychology of shopping. Easy to understand and apply to real-world situations.
Ravi Raj –
While some of the examples seemed outdated, the core principles of understanding customer behavior remain relevant.
Rik Raj Dey –
This book opened my eyes to so much! I see shopping in a totally new way now. A must-read for business owners.