Description
Forecasting and Predictive Analytics, 7th Edition provides professionals and students with essential methodologies for predicting future business outcomes. This updated edition integrates traditional forecasting approaches with modern machine learning and statistical techniques.
The book covers time series analysis, regression models, exponential smoothing, and advanced predictive methods. Each chapter includes practical examples, case studies, and step-by-step implementations. Topics range from fundamental concepts to sophisticated algorithms used in industry today.
Authored by leading experts in analytics, this text emphasizes real-world application across various sectors including finance, marketing, operations, and supply chain management. The 7th edition incorporates current software tools and computational methods, making it ideal for business professionals seeking to leverage data for strategic planning and operational efficiency.
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