Description
AI for Marketing is an essential resource for marketing professionals seeking to understand and implement artificial intelligence in their strategies. Written by renowned experts Rahul Pratap Singh Kaurav, Sudhir Rana, and Justin Paul, this book published by Wiley provides deep insights into how AI is revolutionizing the marketing landscape.
The book covers machine learning algorithms, predictive analytics, customer segmentation, personalization techniques, and automation tools that are reshaping how brands connect with audiences. Readers will discover practical frameworks for integrating AI into marketing campaigns, measuring ROI, and leveraging data-driven insights for competitive advantage.
Whether you’re a marketing manager, business strategist, or digital marketer, this non-fiction work equips you with the knowledge to harness AI’s potential and stay ahead in an increasingly competitive market environment.
Reviews
There are no reviews yet.