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Emoji and Social Media Paralanguage

SKU: 9781009179805

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This book explores how emojis function as paralanguage in social media communication, examining their role in conveying tone, emotion, and meaning beyond traditional text. Zappavigna and Logi analyze the linguistic and social dimensions of emoji use across digital platforms.

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Description

Emoji and Social Media Paralanguage provides a comprehensive examination of how emojis have become an essential component of digital communication. Michele Zappavigna and Lorenzo Logi investigate the linguistic properties of emojis, demonstrating how these visual symbols function as a form of paralanguage that conveys tone, emotion, and nuance in text-based interactions.

The authors analyze emoji usage patterns across various social media platforms, exploring how users employ these symbols to enhance meaning, establish social bonds, and negotiate interpersonal relationships. Through empirical research and theoretical frameworks, the book demonstrates that emojis are not merely decorative elements but critical tools for meaning-making in contemporary digital discourse.

This work is essential for linguists, digital communication scholars, and social media researchers seeking to understand how language evolves in online spaces. It offers valuable insights into the intersection of visual communication, linguistics, and social interaction in the digital age.

Additional information

Author

Michele Zappavigna, Lorenzo Logi

Publisher

‏ : ‎ Cambridge University Press

ISBN

9781009179805

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