Strategic Management | A Competitive Advantage, Approach | Concepts and Cases | 18th Edition | – Pearson

ISBN-10: 9361590952
ISBN-13: 978-9361590955
Publisher: Pearson Education
Publication date: 3 July 2024

Name: Strategic Management | A Competitive Advantage, Approach | Concepts and Cases | 18th Edition | - Pearson
SKU: 9789361590955
Availability: InStock

SKU: 9789361590955

Original price was: ₹730.00.Current price is: ₹693.50.

Unlock sustainable competitive advantage with “Strategic Management: A Competitive Advantage Approach, 18th Edition” from Pearson, now available at The Bookish Owl. This essential textbook moves beyond theory, offering a skills-oriented, hands-on guide to crafting and implementing effective strategic plans. Ideal for students and practicing managers, it equips you with the latest concepts and practical tools for strategic planning, including SWOT analysis and corporate valuation. Featuring rich Indian case studies from industry leaders like Tata Motors, Mahindra, and BASF, alongside real-world examples and profiles of exemplary Indian strategists, this edition provides a transformative learning experience. Master the art of strategic thinking and execution to drive business success in today’s dynamic market. Learn by doing and gain the competitive edge.

5 in stock

Category: Higher Education Textbooks Tag: Fred R. David