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International Business, 4e

SKU: 9789332584518

Original price was: ₹1,000.00.Current price is: ₹950.00.

Dive into the dynamic world of global commerce with ‘International Business, 4e.’ This comprehensive textbook, published by Pearson Education, provides essential insights into the strategies, challenges, and opportunities of conducting business across borders. Explore key concepts such as international trade theories, foreign direct investment, global market entry, and cross-cultural management. Ideal for students and professionals alike, this fourth edition offers up-to-date information and practical examples to navigate the complexities of the international marketplace. Enhance your understanding of global business and gain a competitive edge with this indispensable resource from The Bookish Owl. Discover the latest in international business practices.

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Description

  • ISBN-10: 9789332584518
  • ISBN-13: 978-9332584518
  • Edition: Fourth
  • Publisher: Pearson Education
  • Publication date: 30 November 2017
  • Language: English
  • Dimensions: 20.3 x 25.4 x 4.7 cm
  • Print length: 544 pages

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