Marketing: An Introduction,13/e

ISBN-10: 9789332584471
ISBN-13: 978-9332584471
Edition: Thirteenth
Publisher: Pearson Education

Name: Marketing: An Introduction,13/e
SKU: 9789332584471
Availability: InStock

SKU: 9789332584471

Original price was: ₹1,040.00.Current price is: ₹988.00.

Discover the foundational principles of modern marketing with ‘Marketing: An Introduction, 13/e’. This comprehensive textbook, published by Pearson Education, is an essential resource for students and professionals seeking to understand the core concepts and strategies that drive successful marketing campaigns. Updated for the current business landscape, this edition provides clear explanations, real-world examples, and practical insights. Whether you’re new to the field or looking to refresh your knowledge, ‘Marketing: An Introduction’ offers a robust framework for navigating the complexities of consumer behavior, product development, pricing, promotion, and distribution. Enhance your marketing expertise with this indispensable guide from The Bookish Owl.

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Category: Higher Education Textbooks Tag: Armstrong Gary