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Essentials of Entrepreneurship and Small Business Management, 8e

SKU: 9789332559981

Original price was: ₹1,000.00.Current price is: ₹950.00.

Unlock your entrepreneurial potential with ‘Essentials of Entrepreneurship and Small Business Management, 8e’. This comprehensive textbook, published by Pearson Education India, is your definitive guide to navigating the complexities of starting and managing a successful small business. Covering vital topics from idea generation and business planning to marketing, finance, and growth strategies, this eighth edition provides students and aspiring entrepreneurs with the foundational knowledge and practical insights needed in today’s dynamic market. Whether you’re a student, educator, or business owner, this essential resource equips you with the tools to thrive. Discover the key principles and proven strategies for small business success.

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Description

  • ISBN-10: 9332559988
  • ISBN-13: 978-9332559981
  • Edition: Eighth
  • Publisher: Pearson Education India
  • Publication date: 1 January 2016
  • Language: English
  • Dimensions: 20.3 x 25.4 x 4.7 cm
  • Print length: 720 pages