Description
- ISBN-10: 8177225731
- ISBN-13: 978-8177225730
- Publisher: WILEY INDIA
- Publication date: 1 January 2006
- Language: English
- Dimensions: 20.3 x 25.4 x 4.7 cm
- Print length: 920 pages
Availability: In Stock
Strategic Marketing
SKU: 9788177225730
Original price was: ₹399.00.₹339.15Current price is: ₹339.15.
Discover the essential principles of modern marketing with “Strategic Marketing,” a comprehensive guide from The Bookish Owl. This integrated approach masterfully blends marketing theory with practical case studies, offering students a powerful tool for learning and evaluation. Designed to foster critical thinking and application-based skills, the book equips aspiring marketers to anticipate, adapt to, and effectively manage change in today’s dynamic business landscape. With a strong focus on strategic decision-making and the inclusion of relevant Indian case studies, this indispensable resource is perfect for students and professionals seeking to excel in marketing management. Enhance your strategic marketing knowledge today!
5 in stock
