Availability: In Stock

TOURISM MARKETING

SKU: 9788131731826

Original price was: ₹720.00.Current price is: ₹684.00.

Unlock the secrets to thriving in India’s booming tourism sector with “Tourism Marketing.” This comprehensive guide offers an exhaustive look at marketing strategies within one of India’s most profitable industries. Discover how tourism contributes significantly to foreign exchange and job creation, supporting millions of livelihoods. “Tourism Marketing” is the first book of its kind to provide such in-depth coverage, drawing on international research and presenting a globally-focused perspective. Explore prominent international destinations and learn from a well-researched marketing structure designed to boost your understanding and application. Essential reading for students, professionals, and anyone looking to navigate and succeed in the dynamic world of tourism.

5 in stock

Description

  • ISBN-10: 8131731820
  • ISBN-13: 978-8131731826
  • Edition: First Edition
  • Publisher: Pearson Education India
  • Publication date: 1 January 2010
  • Language: English
  • Dimensions: 20 x 5 x 25 cm
  • Print length: 300 pages