Description
- ISBN-10: 3540722254
- ISBN-13: 978-3540722250
- Edition: 2007th
- Publication date: 8 June 2007
- Language: English
- Dimensions: 15.49 x 1.65 x 23.5 cm
- Print length: 268 pages
Original price was: ₹10,976.70.₹9,879.03Current price is: ₹9,879.03.
Unlock the secrets of successful negotiations with “Preferences in Negotiations: The Attachment Effect.” This insightful book, part of the esteemed Lecture Notes in Economics and Mathematical Systems series, delves into the irrational behaviors that hinder mutually beneficial agreements. Discover how cognitive biases like overconfidence and the mythical fixed pie illusion can be overcome. Explore the “attachment effect” – how subjective expectations, reference points, and loss aversion influence negotiation outcomes. Through microeconomic and psychological perspectives, and supported by experimental evidence, this essential read offers practical advice for debiasing your own approach or strategically influencing counterparties. Enhance your negotiation skills for business, politics, and personal life.
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