Original price was: ₹5,414.55.₹4,873.09Current price is: ₹4,873.09.
Explore how consumer culture profited from the COVID-19 pandemic in ‘Consuming Crisis: Commodifying Care and COVID-19’ by Francesca Sobande. This insightful book from The Bookish Owl critically examines marketing strategies that claimed to offer care while promoting consumption. Sobande dissects a range of campaigns, from fast fashion to university social media, revealing how brands construct notions of normalcy, camaraderie, and culture during times of crisis. Discover the societal significance of digital media’s role in mediating memories and work, and understand why brands cannot truly be activists. A vital read for anyone interested in marketing, digital media, and crisis capitalism.
5 in stock
