Restoring the Soul of Business : Staying Human in the Age of Data

Print length: 256 pages
Language: English
Publisher: HarperCollins
Publication date: 20 December 2019

Name: Restoring the Soul of Business : Staying Human in the Age of Data
SKU: 9781404113350
Availability: InStock

SKU: 9781404113350

Original price was: ₹550.00.Current price is: ₹412.50.

In ‘Restoring the Soul of Business,’ global marketing visionary Rishad Tobaccowala argues that while data is crucial, an overreliance on it is stifling business growth. Explore how to balance digital transformation with human creativity, insight, and relationships to succeed in the modern economy. Discover practical tools and techniques to foster a hybrid consciousness where emotion and data, people and machines, work together. Learn to spot warning signs of data-blinded companies and gain insights from industry leaders like Walmart, Netflix, and Google. This essential read from The Bookish Owl provides guidance for leaders seeking to increase revenue, profitability, and joy by reconnecting with the human element in business.

5 in stock

Category: Business & Economics Tag: Rishad Tobaccowala