Description
- ISBN-10: 1292095040
- ISBN-13: 978-1292095042
- Edition: 8th
- Publisher: Pearson
- Publication date: 14 May 2015
- Language: English
- Dimensions: 22 x 2 x 27.5 cm
- Print length: 464 pages
Original price was: ₹6,979.10.₹6,281.19Current price is: ₹6,281.19.
Master the complexities of global entrepreneurship with ‘International Business: The Challenges of Globalization, Global Edition, 8 Ed’ from The Bookish Owl. This essential text offers a concise yet comprehensive overview of international business, delving into cultural understanding and overcoming globalization challenges. Featuring engaging real-world examples and thoroughly updated content reflecting current global market dynamics, this 8th edition provides invaluable insights for aspiring global entrepreneurs. It addresses key theories, terminology, and the critical cultural barriers in international trade, making it the ideal introductory guide for students seeking to build a successful career in the global marketplace. Highly relevant and practical, it’s your go-to resource for navigating international business.
5 in stock