M: Marketing: 2025 Release ISE

Language: English
Publisher: McGraw Hill
Publication date: 12 March 2025

Name: M: Marketing: 2025 Release ISE
SKU: 9781265060244
Availability: InStock

SKU: 9781265060244

Original price was: ₹6,858.75.Current price is: ₹6,172.87.

Discover the future of marketing with ‘M: Marketing: 2025 Release ISE’ by McGraw Hill. This essential textbook, published March 12, 2025, emphasizes how marketing creates value in today’s rapidly evolving digital landscape. Explore crucial topics like influencer marketing, AI integration, social responsibility, sustainability, and ethical data practices. Understand how emerging technologies and changing consumer behaviors, especially those of Gen Z, are transforming marketing strategies and communication channels. Featuring dedicated sections on ‘Adding Value,’ ‘Ethical & Societal Dilemmas,’ and ‘Social Marketing,’ this book provides a comprehensive and up-to-date understanding of how to connect with modern customers. Enhance your marketing knowledge and prepare for the industry’s next wave with this vital resource available at The Bookish Owl.

5 in stock

Category: Higher Education Textbooks Tag: Dhruv Grewal Professor