Description
- ISBN-10: 9781111835026
- ISBN-13: 978-1111835026
- Publisher: CENGAGE Learning Custom Publishing
- Publication date: 9 March 2012
- Language: English
- Dimensions: 18.8 x 2 x 23.3 cm
- Print length: 496 pages
Availability: In Stock
MEDIA PROGRAMMING STRATEGIES AND PRACTICES,9ED
SKU: 9781111835026
Original price was: ₹9,741.57.₹6,332.02Current price is: ₹6,332.02.
Discover essential MEDIA PROGRAMMING STRATEGIES AND PRACTICES, 9th Edition, a student-friendly guide to today’s media programming industry. This international edition provides the most accurate coverage of broadcast, cable television, radio, and internet programming techniques. Explore emerging trends like multiplatform strategies, new media, high-definition content, and wireless/pay-per-view. Learn how program selection, arrangement, evaluation, and promotion are influenced by technology, financing, regulations, and marketing. Packed with real-world examples, insights from industry experts, and an updated glossary of trade jargon, this market-leading text is your key resource for understanding the dynamic world of media programming. Get your copy from The Bookish Owl today and stay ahead of the curve.
5 in stock
![Caged: Memories Have Names [Hardcover] Gulzar [Hardcover] Gulzar [Hardcover] Gulzar](https://book1.b-cdn.net/wp-content/uploads/2025/04/67efa874883df6475-400x400.jpg)
