Sales Management: Analysis and Decision Making

Name: Sales Management: Analysis and Decision Making
SKU: 9781032426358
Availability: InStock

SKU: 9781032426358

Original price was: ₹10,589.60.Current price is: ₹9,530.64.

Discover the latest in sales strategy with Sales Management: Analysis and Decision Making, 11th Edition. This essential guide from The Bookish Owl integrates cutting-edge sales research with real-world best practices from leading sales professionals and organizations. Emphasizing data-driven decision-making, customer experience (CX), and artificial intelligence, this edition equips you with the skills to develop effective, analytics-based selling strategies for diverse customer groups. Explore updated content on ethics, sales enablement technology, and new communication tools. Featuring real-world examples, in-depth case studies, and practical exercises, this book is perfect for MBA, postgraduate, and executive education students seeking to master modern sales management and drive business success.

5 in stock

Category: Higher Education Textbooks Tag: Thomas N. Ingram