The Regional Multinationals: MNEs and 'Global' Strategic Management
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The Regional Multinationals: MNEs and 'Global' Strategic Management

SKU: 9780521603614

Original price was: ₹4,505.61.Current price is: ₹2,928.65.

Explore the evolving landscape of international business with ‘The Regional Multinationals: MNEs and ‘Global’ Strategic Management’. This insightful book delves into the strategic management of Multinational Enterprises (MNEs), challenging traditional ‘global’ perspectives. Discover how regional dynamics shape corporate strategy and uncover the unique challenges and opportunities faced by companies operating across different geographical markets. Essential reading for students, academics, and business professionals interested in contemporary global strategy and the intricacies of regional multinational corporations. Enhance your understanding of MNEs and gain a competitive edge in today’s interconnected world. Find this vital resource at The Bookish Owl.

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Description

  • ISBN-10: 9780521603614
  • ISBN-13: 978-0521603614
  • Edition: Illustrated
  • Publisher: Cambridge University Press
  • Publication date: 6 January 2005
  • Language: English
  • Dimensions: 16.99 x 1.68 x 24.41 cm
  • Print length: 290 pages

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