FUNDAMENTALS OF SOCIAL PSYCHOLOGY

Unlock a comprehensive understanding of social psychology with this vital undergraduate textbook, tailored for Indian students. Dive deep into foundational theories and contemporary insights, including the impact of social networking, gaming, and online interactions. Explore key concepts like social influence, how relationships shape our minds, and practical applications in modern life. Featuring case studies and self-test questions, this engaging guide is essential for mastering social psychology for your degree and career prospects in India.