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Competition’s New Clothes: 20 Short Cases on Rivalry Between Firms

SKU: 9781108473590

6,608.00

Master the dynamics of firm rivalry with 20 compelling business cases. This insightful book explores how competition has evolved across diverse industries, delving into the economic forces of globalization and innovation. Understand if market competition is more intense today, drawing on recent economic advances. Essential for Indian business professionals, executives, and students of industrial organisation and microeconomics, these real-life examples offer practical insights into contemporary market strategy and decision-making. Gain a deeper grasp of how firms truly compete.

5 in stock