TOI Story
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TOI Story

19
SKU: 9789350296639

Original price was: ₹399.00.Current price is: ₹299.25.

Discover the captivating story of the Times of India Group’s transformation in the 1980s and ’90s. “TOI Story” by Sangita P. Menon Malhan reveals the journey of innovation and controversy led by Samir Jain, blending spiritual values with bold business ambitions. Witness how the Times Group reshaped Indian media, expanding readership and redefining profitability. Explore the evolution of content, advertising, and the rise of a media empire. ISBN: 9789350296639

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Description

  • ISBN-13: 9789350296639
  • Publisher: HarperCollins
  • Publisher Imprint: HarperCollins
  • Language: ENGLISH
  • ISBN-10: 9350296632
  • Publisher Date: Aug. 2013
  • Binding: PAPERBACK
  • No of Pages: 276

19 reviews for TOI Story

  1. Aadya Pandey –

    A detailed look at the TOI’s journey. Worth reading once.

  2. Prerna Sharma –

    A comprehensive journey through the Times Group’s history. Sometimes slow, but packed with information.

  3. Hemant Kumar –

    An okay read. While it covers important events, the writing style wasn’t very engaging. Expected more depth on the controversies.

  4. Sameer Sanjay Bhosle –

    Informative and engaging. I enjoyed reading it but the language used seemed complex at times.

  5. Daksh Bhardwaj –

    Provides great insight to the evolution of media. It is a must read for media students.

  6. Himangi Sharma –

    A mixed bag. Some chapters were gripping, others felt repetitive. Learned a lot about the business side of journalism.

  7. Deepak Singh Bhandari –

    It was an okay reading experience. I expected more depth and insight from the book. It felt one-sided.

  8. Vaibhav Singh –

    Interesting perspective on how the Times Group evolved. Could have been more critical. Overall a good book.

  9. Aswin M –

    The book gave me a different perspective on the media. It has interesting anecdotes.

  10. Vanshika Saini –

    Really enjoyed learning about the history. It was well written and insightful.

  11. Ahammed Omar Fathahi –

    It was average. The narrative wasn’t engaging and it failed to deliver the promises made.

  12. Sidhant Sripal –

    A well-written and detailed account. I would recommend it to everyone.

  13. Anwesha Pal Chaudhuri –

    A bit biased but still a good book. Worth reading to understand the Indian Media.

  14. Mayank Gupta –

    Not the most exciting read, but informative. I think the book lacked in being neutral and felt biased.

  15. Vartika Pant –

    Fascinating and a good time pass. However, I felt some key details were missing.

  16. Anant Garg –

    Excellent! “TOI Story” is a must-read for anyone interested in Indian media. Insightful and well-researched.

  17. Vedika Chaudhary –

    Wonderful book to understand how media works. It is very inspirational and gave me motivation.

  18. Ansh Gautam –

    An interesting story told well. It is an inspiring story of growth. Highly recommended

  19. Somya Harris –

    A fascinating look into the TOI’s history, but sometimes gets bogged down in details. Still worth a read for media enthusiasts. Enjoyed the insights into Samir Jain’s leadership.

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