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MEDIA PROGRAMMING STRATEGIES AND PRACTICES,9ED
0Original price was: ₹9,741.57.₹6,332.02Current price is: ₹6,332.02.Discover essential MEDIA PROGRAMMING STRATEGIES AND PRACTICES, 9th Edition, a student-friendly guide to today’s media programming industry. This international edition provides the most accurate coverage of broadcast, cable television, radio, and internet programming techniques. Explore emerging trends like multiplatform strategies, new media, high-definition content, and wireless/pay-per-view. Learn how program selection, arrangement, evaluation, and promotion are influenced by technology, financing, regulations, and marketing. Packed with real-world examples, insights from industry experts, and an updated glossary of trade jargon, this market-leading text is your key resource for understanding the dynamic world of media programming. Get your copy from The Bookish Owl today and stay ahead of the curve.
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Media Programming: Strategies and Practices
0Original price was: ₹14,260.17.₹9,269.11Current price is: ₹9,269.11.Discover essential strategies and practices in media programming with this authoritative guide. MEDIA PROGRAMMING: STRATEGIES AND PRACTICES, 8e, International Edition, offers a current, student-friendly approach to the techniques driving today’s broadcast, cable, radio, and internet industries. Explore real-world applications, emerging trends like digitalization and media concentration, and the impact of new technologies. Understand how content is selected, arranged, evaluated, and promoted, considering crucial factors such as financing, regulations, and marketing. Packed with practical examples, expert insights, and a comprehensive glossary of the latest trade jargon, this market-leading text is your key to mastering the intricacies of media programming. Perfect for students and professionals seeking up-to-the-minute industry knowledge.
