• Customer Relationship Management in Selected Service Sector Organizations

    Customer Relationship Management in Selected Service Sector Organizations

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    Master Customer Relationship Management (CRM) in India’s dynamic service sectors. This insightful guide explores crucial CRM strategies for Banking, Insurance, and Telecommunication organizations across public and private sectors. Discover actionable insights into attracting, satisfying, and retaining customers in a globally influenced Indian market. Essential reading for business professionals, practicing managers, and academicians seeking to enhance customer loyalty and achieve strategic objectives within the competitive Indian business environment. Gain a competitive edge by understanding vital CRM practices tailored for India.

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