Unlock the power of data in tourism research with ‘Applied Data Science in Tourism: Interdisciplinary Approaches, Methodologies, and Applications’. This essential guide, from The Bookish Owl, navigates the paradigm shift brought by big data, offering practical insights into machine learning, text mining, and social network analysis. Explore how interdisciplinary approaches between computer science, social, and economic sciences are transforming tourism. Learn the ‘how-to’ with code examples, making complex data science accessible to researchers, practitioners, and students. Discover how to derive meaningful knowledge from data, bridging the gap between representation and reality in travel and tourism applications. A comprehensive introduction for anyone seeking to advance tourism studies with modern data-driven techniques.