Discover the groundbreaking strategies to anticipate and leverage market shifts with ‘Seeing Around Corners PA’. This essential guide by Columbia Business School professor Rita McGrath, with a foreword by Clayton Christensen, reveals how to identify disruptive inflection points before they impact your business. Learn from the successes of Amazon and Netflix, and avoid the pitfalls of Blockbuster and Toys ‘R’ Us. McGrath provides the first practical framework to understand, predict, and capitalize on the subtle yet powerful changes shaping the modern marketplace. Equip your company with a strategic advantage by seeing what others miss. Ideal for leaders and entrepreneurs seeking to thrive in a dynamic business world.