Discover the intricate links between Arab and American popular culture within global capitalism’s reach. This vital study revisits Orientalism, offering a contemporary framework for understanding East-West cultural convergence. Examining films, soap operas, and rap music, it critically analyzes how global capitalism and postmodernism shape cultural production. Essential for students and researchers in Middle Eastern culture, globalisation, and postcolonial studies, this book illuminates the complex interplay of culture, commerce, and identity in our interconnected world.