• -8% Entrepreneurial Marketing: Beyond Professionalism to Creativity, Leadership, and Sustainability

    Entrepreneurial Marketing: Beyond Professionalism to Creativity, Leadership, and Sustainability

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    Discover the future of marketing with “Entrepreneurial Marketing: Beyond Professionalism to Creativity, Leadership, and Sustainability.” Written by leading minds including Philip Kotler, this essential book redefines marketing for the digital age. Explore innovative approaches that go beyond traditional methods, embracing creativity, leadership, and sustainability. Learn how to build new capabilities, navigate digital connectivity’s impact, and break free from stagnant marketing practices. This guide offers actionable strategies and a new mindset for marketers, entrepreneurs, and business leaders aiming for success through 2030. It’s a must-read for anyone seeking to create value with purpose in today’s dynamic business environment.

    Original price was: ₹2,487.55.Current price is: ₹2,288.55.
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  • -8% Marketing 3.0: From Products to Customers to the Human Spirit

    Marketing 3.0: From Products to Customers to the Human Spirit

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    Discover the future of marketing with Philip Kotler’s “Marketing 3.0: From Products to Customers to the Human Spirit.” This essential guide moves beyond traditional consumerism, revealing how successful brands connect with customers on a deeper, human level. Learn why today’s aware consumers seek companies and products that align with their values, needs for participation, creativity, community, and idealism. Kotler, a renowned marketing guru, explores how to build products, services, and cultures that inspire and reflect customer values. Perfect for marketers and business leaders, this book is your roadmap to understanding and implementing the next evolution in marketing strategy. Unlock the secrets to relevance in a world driven by values and significantly boost your brand’s impact and sales.

    Original price was: ₹2,487.55.Current price is: ₹2,288.55.
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  • -8% Marketing 6.0: The Future Is Immersive

    Marketing 6.0: The Future Is Immersive

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    Dive into the future of marketing with “Marketing 6.0: The Future Is Immersive” by Philip Kotler. This essential guide explores metamarketing, blending technological evolution with significant shifts in consumer behavior. Discover how to leverage advancements like metaverses and extended reality to create truly interactive and immersive customer experiences across both physical and digital spaces. Kotler, the visionary behind the “Four P’s of Marketing,” reveals how to integrate new technologies and business models to meet customer needs and address global challenges. Learn about the unique behaviors of Generation Z and Alpha, overcome obstacles in creating engaging experiences, and understand the importance of sustainability. “Marketing 6.0” is your roadmap to staying relevant in a rapidly evolving marketplace, offering a powerful convergence of physical and digital engagement.

    Original price was: ₹2,492.00.Current price is: ₹2,292.64.
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  • -5% Principles of Marketing, 19th Edition - Pearson

    Principles of Marketing, 19th Edition – Pearson

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    Discover the latest strategies and foundational principles in marketing with ‘Principles of Marketing, 19th Edition’ by Pearson. This comprehensive textbook is your essential guide to understanding the ever-evolving world of marketing, from digital landscapes to core business concepts. Ideal for students and professionals seeking to master marketing essentials, this edition offers up-to-date insights, real-world examples, and practical frameworks. Enhance your marketing knowledge and drive successful campaigns with this indispensable resource from The Bookish Owl. Perfect for building a strong foundation in marketing theory and application, this book is a must-have for anyone serious about mastering the art and science of marketing in today’s competitive environment.

    Original price was: ₹1,090.00.Current price is: ₹1,035.50.
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  • -10% Strategic Marketing For Health Care Organizations: Building A Customer-Driven Health System

    Strategic Marketing For Health Care Organizations: Building A Customer-Driven Health System

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    Unlock the secrets to successful healthcare marketing with “Strategic Marketing For Health Care Organizations: Building A Customer-Driven Health System” (2nd Edition). This essential guide from Jossey-Bass provides actionable strategies for health care leaders aiming to create patient-centric systems. Discover how to effectively market services, understand consumer needs, and build a thriving, customer-driven health organization. Ideal for professionals seeking to enhance their marketing acumen and improve patient engagement in today’s competitive health landscape. Dive into proven techniques and best practices to navigate the complexities of health care marketing and foster long-term success for your organization.

    Original price was: ₹9,518.55.Current price is: ₹8,566.70.
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