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Destination Marketing: An International Perspective (Routledge Advances in Tourism)
0₹18,880.00Master cutting-edge destination marketing strategies with this insightful international perspective. Delve into diverse, up-to-date case studies showcasing successful global tourism promotion and branding. Understand the nuances of attracting visitors and building destination appeal in today’s competitive travel landscape. This book offers practical frameworks and analyses essential for modern marketing professionals. It’s an indispensable resource for tourism students, marketing professionals, and anyone seeking to excel in global travel marketing, providing actionable insights for the dynamic Indian tourism sector.
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MANAGING AND MARKETING TOURIST DESTINATIONS: STRATEGIES TO GAIN A COMPETITIVE EDGE
0₹650.00Gain a crucial competitive edge in the dynamic tourism industry with this essential guide to destination marketing and management. Shifting focus to integrated place marketing, it synthesizes strategic approaches, theories, and models to help you build strong brand equity and enhance the tourist experience. Packed with practical, real-world examples, this book is indispensable for tourism professionals, hospitality students, and scholars seeking to excel in the global marketplace and develop India’s vibrant tourism destinations. Unlock strategies for competitive advantage today.
