Discover how to build a thriving, principled, and profitable business with “The Accountable Organization: Reclaiming Integrity, Restoring Trust” by John Marchica. This essential guide provides practical strategies and actionable insights for cultivating a workplace culture rooted in integrity, accountability, and trust. Learn how these core values impact planning, communication, leadership, and risk-taking. Through personal testimony, CEO interviews, and a deep dive into Southwest Airlines’ success, Marchica offers a roadmap to integrate purpose into action, drive employee spirit, and enhance decision-making and execution. Elevate your organization’s performance, lower turnover, and foster lasting customer loyalty by building a truly accountable organization.