Master the art of behavioral research and practice with “Strategies and Tactics of Behavioral Research and Practice.” This essential guide, updated for contemporary practitioners, delves into effective methods for measuring and evaluating behavioral changes. Explore the rationale behind behavior measurement and within-subject comparison designs, understanding the strengths and weaknesses of various methodological alternatives. This 4th edition offers practical insights, enhanced with new chapters on behavioral assessment, statistical analysis, and ethical considerations. Perfect for researchers and practitioners in behavior analysis, psychology, education, and social work, this revised text provides a robust foundation in direct behavioral measurement, research design, and intervention interpretation, making it an invaluable resource for students and professionals alike.