Uncover the surprising business of Victorian humanitarianism. This insightful book examines how British charities from 1870-1912 adopted commercial strategies for fundraising, branding, and financial accountability. Explore the evolution of the third sector and the intricate links between benevolence, politics, and capitalism during a pivotal era. An essential read for students of social history, philanthropy, and anyone interested in the foundational practices of humanitarian organizations and the business of charity. Gain valuable perspectives on historical philanthropic models.