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ARCHIVAL AND SECONDARY DATA
0Original price was: ₹875.00.₹700.00Current price is: ₹700.00.A comprehensive guide to understanding and utilizing archival and secondary data sources. This book explores methods for accessing, evaluating, and integrating existing data into research projects.
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COMPANION TO SURVEY RESEARCH
0Original price was: ₹995.00.₹796.00Current price is: ₹796.00.A comprehensive guide to survey research methodology and best practices. This companion provides essential insights for conducting effective surveys and analyzing results.
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Designing Quality Survey Questions
0Original price was: ₹7,819.00.₹5,864.00Current price is: ₹5,864.00.This comprehensive guide teaches researchers and survey designers how to create effective survey questions that yield reliable and valid data. Written by experts Sheila B. Robinson and Kimberly Firth Leonard, the book provides practical strategies for crafting questions that minimize bias and maximize response quality.
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DOING QUALITATIVE RESEARCH ONLINE
0Original price was: ₹5,894.00.₹4,715.00Current price is: ₹4,715.00.A comprehensive guide to conducting qualitative research in digital environments. This book equips researchers with practical methods and ethical frameworks for online data collection and analysis.
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Elementary Survey Sampling
0Original price was: ₹19,495.00.₹15,596.00Current price is: ₹15,596.00.Elementary Survey Sampling is a comprehensive textbook on survey sampling methods and techniques. It provides practical guidance on designing and conducting surveys with minimal bias and cost.
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Essentials Of Marketing Research 2Ed (Pb 2005)
0Original price was: ₹695.00.₹521.00Current price is: ₹521.00.Essentials of Marketing Research 2nd Edition provides a comprehensive overview of marketing research methodologies and techniques. This practical guide equips professionals with essential tools for conducting effective market analysis and consumer research.
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Marketing Research | e
0Original price was: ₹449.00.₹359.00Current price is: ₹359.00.Marketing Research by P. Sathyapriya is a comprehensive guide to understanding market dynamics and consumer behavior. Published by Dreamtech Press, this non-fiction work provides essential methodologies and frameworks for conducting effective marketing research.
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RESEARCH METHODS FOR ENGINEERS
0Original price was: ₹750.00.₹600.00Current price is: ₹600.00.A comprehensive guide to research methodologies tailored specifically for engineering professionals and students. This book equips readers with practical approaches and tools to conduct rigorous, scientific research within the engineering discipline.