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Innovation in Pricing: Contemporary Theories and Best Practices
0₹17,110.00Drive unprecedented profitability with cutting-edge pricing innovation. This comprehensive guide delves into contemporary theories and best practices, covering customer value-based strategies, innovative pricing tactics, organizational embedding, and the psychology of price perception. Featuring insights from leading global academics and industry experts, it provides actionable knowledge for business executives and pricing professionals in India aiming to optimize revenue and gain a distinct market advantage. Master pricing as a powerful driver of business success and transform your company’s financial future.
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Pricing Strategy Implementation: Translating Pricing Strategy into Results
0₹5,662.82Unlock superior business results by mastering pricing strategy implementation. This definitive guide offers crucial insights and best practices to bridge the gap between strategy and execution, driving real profitability. Learn how to effectively translate your pricing vision into tangible outcomes, overcome common implementation hurdles like internal resistance and market shifts, and navigate digital transformation. Essential reading for Indian business leaders, executives, and managers focused on optimizing pricing management and achieving sustainable growth. Equip yourself with practical tools and academic research to excel in today’s competitive landscape.
