Discover the groundbreaking strategies for sustainable success in ‘The New Nature of Business: The Path to Prosperity and Sustainability’ by Andre Hoffmann and Peter Vanham. This essential guide explores how leading companies are redefining their connection to nature, society, and the future. Learn why the traditional business model is no longer viable and how to forge a new path to ‘sustainable prosperity.’ Featuring exclusive insights from Roche and case studies of innovators like IKEA and Harley Davidson, this book provides actionable strategies for balancing business needs with environmental impact, stakeholder interests, and long-term profitability. Essential reading for business leaders, entrepreneurs, and anyone seeking to build a more responsible and prosperous future.