-
-8%
Media Industries in the Digital Age: How Media Businesses Work Today
0Original price was: ₹2,042.55.₹1,879.15Current price is: ₹1,879.15.Explore the dynamic world of media businesses in the digital age with “Media Industries in the Digital Age: How Media Businesses Work Today.” This insightful book by The Bookish Owl delves into how internet distribution has reshaped every media sector, creating new opportunities and challenges for both legacy and digital media. Discover how modern media industries are funded, from advertising and consumer support to government influence, and understand the fundamental shifts impacting content creation. Analyzing successful adaptations and the rise of non-corporate media making, this essential read forecasts future trends like the metaverse and generative AI’s impact. Perfect for students, scholars, and industry professionals seeking a comprehensive understanding of today’s media landscape.
-
-13%
Streaming Video: Storytelling Across Borders (Critical Cultural Communication)
0Original price was: ₹2,320.50.₹2,320.50Current price is: ₹2,320.50.Uncover the global transformation of audiovisual storytelling driven by streaming video. Discover how services like Netflix and Prime Video, dominant in India, are reshaping content creation from Mumbai to Mexico City, influencing national traditions. Through eighteen rich case studies, this book explores the international production boom and its impact on storytelling norms. Essential for media professionals, cultural studies scholars, and anyone seeking to understand the future of global entertainment and transnational screen flows affecting audiences worldwide.