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Marketing in Libraries and Information Centres
0Original price was: ₹550.00.₹413.00Current price is: ₹413.00.Elevate your Indian library or information centre with proven marketing strategies. This essential guide, from a noted expert in library science, breaks down critical concepts for modern service delivery. Discover market research, segmentation, product development, pricing, distribution, and effective communication (PR, advertising, promotion). It’s a vital resource for library professionals, information managers, and students aiming to thrive in today’s evolving landscape. Master the art of library marketing for enhanced engagement and success in India.
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Marketing Information Systems
0Original price was: ₹825.00.₹536.25Current price is: ₹536.25.Unlock the power of Marketing Information Systems (MKIS) in the digital age with this essential guide. Explore how Information Technology (IT) transforms organizational functions and specifically enhances marketing practices in India. This book offers a deep dive into evaluating MKIS effectiveness, focusing on crucial aspects like Information Quality, Decision Support, and User Confidence. Discover insights into Design Technology Effectiveness, Functional Effectiveness, User Friendliness, Cost Effectiveness, and System Management. Ideal for students and professionals seeking to systematize and document industry practices, this resource provides a comprehensive look at optimizing MKIS for success. Enhance your understanding and boost your marketing strategies.
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MARRIAGE AND FAMILY EXPERIENCE, 10 EDITION
0Original price was: ₹5,709.00.₹4,567.00Current price is: ₹4,567.00.Unlock profound insights into modern Indian marriages and families with this essential guide. Explore dynamic family structures, effective communication strategies, and the realities of contemporary parenting. Drawing on diverse, cross-cultural examples relevant to India, this book offers a realistic and comprehensive understanding of relationship dynamics. Discover practical advice on conflict resolution, gender roles, and navigating the challenges of today’s families. A must-read for students and anyone seeking to deepen their knowledge of family experiences.
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Martial Races of Undivided India
0Original price was: ₹960.00.₹624.00Current price is: ₹624.00.Explore the rich martial heritage of South Asia with ‘Martial Races of Undivided India’. This comprehensive guide offers an engaging and accessible journey through the history, culture, traditions, and contributions of various martial groups. Delve into their origins, sub-divisions, unique fighting techniques, and significant roles within armed forces. Discover profiles of famous personalities who shaped the martial landscape. “Martial Races of Undivided India” is meticulously organized for maximum reader benefit, providing a wealth of information for history enthusiasts and those seeking to understand the military prowess and lineage of the region. A truly insightful read for all.
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Mass Communications and Media Studies: An Introduction
0Original price was: ₹3,091.00.₹2,318.00Current price is: ₹2,318.00.Master Mass Communications and Media Studies with this comprehensive yet accessible introduction, designed for the Indian learner. Delve into the history, current landscape, and future trajectory of all media forms, including digital innovations like viral content and net neutrality debates. Written with clarity, this guide unpacks the media industry, offers career insights, and fosters critical thinking. It’s an indispensable resource for students of journalism, communication, and media studies, as well as professionals seeking to navigate India’s rapidly evolving media sector. Elevate your understanding of communication theory and practice.
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Mass Media and Communication in Global Scenario
0Original price was: ₹790.00.₹513.50Current price is: ₹513.50.Explore the dynamic world of Mass Media and Communication in a Global Scenario with this insightful book. Written in English and published by Kalpaz Publications, this 280-page volume offers a comprehensive look at how media shapes our interconnected world. Discover the evolution, impact, and future trends of mass communication across borders. Ideal for students, professionals, and anyone interested in understanding global media landscapes, this book is a valuable resource for navigating the complexities of modern information dissemination. Get your copy from The Bookish Owl today and deepen your understanding of global media’s influence.
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MASTERPIECE OF MASTER ARCHITECT :CENTRE FOR DEVELOPEMET STUDIES
0Original price was: ₹2,500.00.₹2,000.00Current price is: ₹2,000.00.Discover the architectural brilliance of the Centre for Development Studies in “Masterpiece of Master Architects.” This compelling book delves into the innovative design and construction of this iconic institution, showcasing its significant contribution to architectural discourse. Perfect for architects, students, and admirers of modern design, this volume offers insightful perspectives on sustainable building practices and aesthetic excellence. Explore the vision behind this remarkable structure and understand its impact on contemporary architecture. A must-have addition to your collection from The Bookish Owl for anyone passionate about groundbreaking design and educational infrastructure.
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Materia Medica Pharmacy, Pharmacology and Therapeutics
0Original price was: ₹1,250.00.₹938.00Current price is: ₹938.00.Unlock comprehensive knowledge in Materia Medica, Pharmacy, Pharmacology, and Therapeutics. This definitive resource is indispensable for medical and pharmacy students across India seeking to understand drug properties, preparation, and action. Delve into pharmacodynamics, toxicology, and effective disease treatment strategies. Ideal for building a solid foundation in healthcare sciences, this book provides critical insights for academic excellence and clinical application. A foundational text for aspiring and practicing healthcare professionals.
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Materials For A Santali Grammar
0Original price was: ₹1,380.00.₹897.00Current price is: ₹897.00.Delve into the intricacies of the Santali language with ‘Materials For A Santali Grammar {Mostly Morphological}’, a comprehensive resource for linguists, researchers, and language enthusiasts. Published by Gyan Publishing House in 2019, this detailed study offers an in-depth exploration of Santali grammar, focusing particularly on its morphological structures. With 346 pages of insightful analysis, this book is an invaluable addition to ‘The Bookish Owl’ collection for anyone seeking to understand the linguistic nuances of the Santali language. Perfect for academic study or personal interest, it provides a foundational understanding of Santali’s grammatical framework. Explore the rich linguistic tapestry of Santali today.
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MATERIALS FOR AUTOMOBILE BODIES
0Original price was: ₹995.00.₹796.00Current price is: ₹796.00.Discover the essential materials shaping modern automotive design with ‘Materials for Automobile Bodies’, a comprehensive guide from Elsevier. This indispensable second edition delves into the properties, applications, and advancements in materials crucial for vehicle construction. Perfect for automotive engineers, designers, and students, this book covers everything from traditional steels and aluminum to cutting-edge composites and polymers. Enhance your understanding of structural integrity, safety, performance, and sustainability in the automotive industry. ‘Materials for Automobile Bodies’ is your key resource for mastering the science behind vehicle manufacturing. Explore the future of automotive materials at The Bookish Owl.
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Mathematical Thinking: Problem-Solving and Proofs, 2/e
0Original price was: ₹695.00.₹556.00Current price is: ₹556.00.Unlock your problem-solving potential with “Mathematical Thinking: Problem-Solving and Proofs, 2/e” from The Bookish Owl. This comprehensive guide, by Pearson India, is essential for anyone looking to strengthen their mathematical reasoning. Perfect for students and enthusiasts alike, it delves into the core principles of mathematical thought, equipping you with the skills to tackle complex problems and understand rigorous proofs. Explore clear explanations and numerous examples designed to build a solid foundation. Elevate your analytical abilities and deepen your appreciation for mathematics with this indispensable second edition. Buy “Mathematical Thinking” online at The Bookish Owl today and start your journey to mathematical mastery.
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Mathematics For Cat: Problems And Solutions (Cbs Series For Cat)
0Original price was: ₹395.00.₹296.00Current price is: ₹296.00.Ace the CAT exam with “Mathematics For Cat: Problems and Solutions” by Kumar K. L.! This comprehensive guide, published by CBS, is packed with carefully curated problems and detailed solutions designed to sharpen your mathematical aptitude. Perfect for serious CAT aspirants, this book offers a structured approach to mastering key concepts and improving problem-solving skills. Boost your confidence and maximize your score with this essential resource from The Bookish Owl. ISBN: 9798123913154. Get your copy today and unlock your potential!
