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Advertising Management (9789391187828)
0Original price was: ₹3,500.00.₹2,275.00Current price is: ₹2,275.00.Master the principles and practices of effective advertising management with this comprehensive Indian textbook. Written in lucid, conversational language, it systematically blends core theories and modern models, offering clear insights into advertising concepts and their practical applications. This book is an essential resource for MBA, M.Com, and B.B.M. students pursuing marketing and business studies in India. Professionals will also find it an invaluable reference for navigating the dynamic advertising landscape. Gain strategic clarity and boost your career with this indispensable guide to advertising strategy and execution.
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Advertising Menswear: Masculinity and Fashion in the British Media since 1945 (Dress and Fashion Research)
0Original price was: ₹15,476.50.₹12,381.20Current price is: ₹12,381.20.Uncover the fascinating journey of menswear advertising and evolving masculinity in British media since 1945. This pioneering study meticulously examines print, television, and cinema publicity, revealing how fashion promotion mirrored affluent post-war eras, youth cultures, and significant social transformations. Delve into consumer psychology, target audiences, and the representation of gender, race, and class. From classic suits to denim, understand how advertising defined men’s fashion and identity. An indispensable resource for fashion students, media studies scholars, and anyone passionate about cultural studies and advertising history in India.
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Advice on the Art of Governance: Mau`izah-i Jahangiri of Muhammad Baqir: An Indo-Islamic Mirror for Princes (SUNY series in Near Eastern Studies)
0Original price was: ₹6,630.50.₹5,304.40Current price is: ₹5,304.40.Unlock the wisdom of Mughal governance and statecraft with this profound Indo-Islamic text. Penned by a 17th-century noble, it offers timeless advice on ruling, justice, and managing society, delving into the political thought of Mughal India. Explore insights into the ruler’s duties, state complexities, and the skills vital for effective leadership. Dr. Alvi’s introduction provides a thematic analysis of “Mirrors for Princes” literature. Essential reading for students and scholars of Indian history, Islamic political thought, and South Asian studies seeking a deeper understanding of historical governance.
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Ælfrician Homilies and Varia: Editions, Translations, and Commentary
0Original price was: ₹15,476.50.₹12,381.20Current price is: ₹12,381.20.Explore the rich spiritual and intellectual heritage of early medieval England with Ælfric’s influential homilies and varia. This definitive academic edition features rare Old English texts, expertly translated, alongside insightful commentary. Delve into sermons brimming with moral guidance, captivating narratives, and profound theological depth, offering unique access to Anglo-Saxon thought. Essential for scholars, university students of English literature and history, and academic libraries across India seeking vital medieval writings. Enhance your studies with these foundational historical and religious texts.
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Aero Engine Combustor Casing: Experimental Design and Fatigue Studies
0Original price was: ₹22,534.00.₹18,027.20Current price is: ₹18,027.20.Explore the intricate world of aero engine technology with “Aero Engine Combustor Casing: Experimental Design and Fatigue Studies” by Sashi Kanta Panigrahi. This essential resource, ISBN 9781138032835, delves into the experimental design and fatigue analysis crucial for optimizing combustor casing performance. Perfect for aerospace engineers, researchers, and students, this book offers valuable insights into improving engine reliability and efficiency. Discover cutting-edge techniques and methodologies vital for advancing aero engine technology. Find “Aero Engine Combustor Casing” at The Bookish Owl and enhance your understanding of this complex field.
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Aerodynamics Principles for Air Transport Pilots
0₹12,995.00Explore the essential ‘Aerodynamics Principles for Air Transport Pilots’ at The Bookish Owl. Authored by Rose G Davies (ISBN: 9780367188542), this book equips pilots and aviation enthusiasts with a comprehensive understanding of subsonic and supersonic airflow. Learn to analyze aerodynamic forces, understand the Continuity, Energy, and Bernoulli’s Equations, and delve into aircraft stability. Discover how airspeed and pressure affect aircraft performance during various flight conditions. Ideal for ATPL/ATP students, general aviation pilots, and aircraft maintenance engineers. Enhance your knowledge and boost your career with this must-have guide from The Bookish Owl! Order your copy today.
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AERONAUTICAL TELECOMMUNICATIONS NETWORK ADVANCES CHALLENGES AND MODELING (HB 2016)
0Original price was: ₹24,313.00.₹19,450.40Current price is: ₹19,450.40.Explore the future of air travel with “Aeronautical Telecommunications Network: Advances, Challenges, and Modeling,” authored by Musa S.M. This comprehensive hardback, published in 2016, delves into the intricacies of modern aeronautical communication networks. Gain insights into the latest advancements, navigate the challenges, and understand the modeling techniques shaping the industry. Perfect for aviation professionals, engineers, and researchers. Available at The Bookish Owl, this book is an essential resource for staying ahead in the dynamic field of aeronautical telecommunications. Secure your copy today and elevate your understanding of this critical infrastructure.
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AEROSPACE ENGINEERING: FROM THE GROUND UP
0Original price was: ₹6,265.00.₹5,012.00Current price is: ₹5,012.00.Unlock the world of aerospace engineering with this comprehensive guide. Delve into the foundational science, technology, engineering, and mathematics (STEM) applications that drive aviation. Explore the captivating history of flight and technological innovations, making complex concepts easy to grasp through real-world case studies and engaging narratives. Ideal for engineering students in India and aspiring aerospace professionals, this book offers clear explanations, a full glossary, and insights into diverse career paths. Master the essentials of aerospace technology and prepare for a rewarding journey in this dynamic field.
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AEROSPACE MANUFACTURING PROCESSES (HB 2017)
0Original price was: ₹28,464.00.₹22,771.20Current price is: ₹22,771.20.Explore the intricacies of aircraft and spacecraft production with “Aerospace Manufacturing Processes” (HB 2017) by Pradip K. Saha, available at The Bookish Owl. This essential handbook, ISBN 9781498756044, delves into the specialized techniques and advanced materials used in aerospace engineering. Discover detailed insights into cutting-edge manufacturing methods, quality control, and precision engineering crucial for creating reliable and high-performance aerospace components. Perfect for aerospace engineers, manufacturing professionals, and students, this book offers a comprehensive understanding of the aerospace manufacturing landscape. Buy your copy today and elevate your knowledge!
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Aerospace Navigation Systems (Pb 2017)
0Original price was: ₹995.00.₹796.00Current price is: ₹796.00.Navigate the skies with “Aerospace Navigation Systems” by A.V. Nebylov, available at The Bookish Owl. This essential guide (ISBN: 9788126565047) offers a comprehensive overview of aerospace navigation, perfect for students, engineers, and aviation enthusiasts. Understand complex systems and principles in this accessible paperback edition. Explore the intricacies of flight and enhance your knowledge of aerospace technology. Shop now at The Bookish Owl and discover the world of aerospace navigation.
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Aeschylus: Suppliants (Cambridge Greek and Latin Classics)
0Original price was: ₹3,451.26.₹2,761.01Current price is: ₹2,761.01.Uncover the timeless relevance of Aeschylus’ Suppliants, a vital piece of Greek tragedy. This edition, perfect for Indian scholars and students, brings ancient Greek drama to life with crucial insights. Explore potent themes of refugees, forced marriage, and political clashes that mirror contemporary challenges. Benefit from Alan H. Sommerstein’s accessible English commentary, expertly decoding the unique linguistic nuances of classical Greek texts. An extensive introduction unpacks the Danaid myth and the play’s historical context. Essential for advanced undergraduates and graduate students delving into classical studies and the rich world of ancient Greek literature.
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Aesthetic Clinic Marketing in the Digital Age: From Meta to AI
0Original price was: ₹5,691.61.₹4,553.29Current price is: ₹4,553.29.Unlock the secrets to aesthetic clinic success in the digital age with “Aesthetic Clinic Marketing in the Digital Age: From Meta to AI” by Wendy Lewis. Available at The Bookish Owl, this essential guide provides actionable strategies for mastering digital marketing, social media, and branding. Stay ahead of the competition with up-to-the-minute advice on leveraging AI and navigating the ever-changing landscape of online promotion. Perfect for healthcare professionals and medical spa managers, this book will help you effectively market your services, manage patients, and boost profits. Discover best practices and proven techniques to elevate your clinic’s online presence and attract new clients. ISBN: 9780367405182.
